Traditional Culture Encyclopedia - Almanac inquiry - How to use public relations to do brand marketing

How to use public relations to do brand marketing

Brand marketing and public relations activities have the following forms:

1. Uninterrupted public relations of new product launch activities, establishing the status of brand technical experts and realizing basic brand marketing coverage.

2. Media conferences on various topics to stimulate the imagination of media and industry leaders.

3. Participate in and lead various industry seminars to gain the right to speak in the industry.

4. Continue to hold various ceremonies to expand brand exposure and influence.

5. Take the exhibition as the communication platform, and use various marketing methods to make linkage, so as to maximize the communication value of the exhibition.

6. Hold long-term and continuous activities with colleges and universities to deeply implant the brand imprint into the minds of future industry audiences.

7. Sponsor national industry technical competitions to expand brand awareness and reputation.

8. Public relations offline tour activities will sink brand promotion activities to the bottom of the market.