Are there any incidents or examples of farmers getting rich?

Long, 38, is a farmer in Lihua Village, Liu Xia Town, Hengdong County, Hunan Province. At present, he has established the largest salted egg yolk processing base in China with Hengjin Quality Agricultural Products Co., Ltd. as the leader. In 200 1 year, he has sold 1980000 pieces of salted egg yolk to Beijing, Guangdong, Shanghai and Hong Kong, with an output value of 1600000 yuan. Under his influence and drive, duck industry has become a pillar industry in Hengdong County. There are 365,438+10,000 farmers in the county who are engaged in raising ducks, processing duck eggs, buying and selling and getting rid of poverty. In recent years, he has been rated as an "excellent manager", "advanced entrepreneur" and "a major agricultural product marketer in the province" by the relevant departments of provinces, cities and counties for many times. 200 1 was rated as a model worker in the whole province.

Relying on local resources to establish leading enterprises

Long's home is near the Beijing-Guangzhou Railway, and nearby villagers have the traditional habit of raising ducks. At the age of 9, he was forced by life. Every morning, he takes 20 duck eggs to the railway station in a basket and sells them to the conductor secretly. Each duck egg earns a net profit of 2 cents to solve part of the living expenses and tuition fees.

1980, after graduating from high school, he went to work in a construction team in Hengyang city. He carries 2400 red bricks to the sixth floor every day. When he got 1 monthly salary, 160 yuan, he cried: when he was in the countryside, it was too difficult for his parents to work hard for half a year to earn so much money!

One year's work experience has matured him a lot. He doesn't believe that he can't make a fortune in his hometown. So, he returned to his hometown with a little money earned by working, determined to do something famous.

At that time, the policy had not been liberalized, and it was difficult for urban residents to eat fresh duck eggs in the countryside. He and his lover each picked a bear of duck eggs and took the train to Guangdong to sell them. When the bus arrived in Guangzhou, it was already past 10 at night. They fell asleep under the big camphor tree next to the railway station. The next morning, they picked their eggs in fear and sold them in Qingping Market, which is 10 km away. Round trip 1 week can net 50 yuan.

After the reform and opening-up, he started with a loan from Liu Xia Town Credit Cooperative in 200 yuan, took his hometown as the rear area, and constantly opened up the forefront of Guangzhou sales, earning more and more.

But Long Jinping was not satisfied. He found that raising ducks is a traditional industry, but the benefits are not high. Villagers mainly earn meager profits by selling fresh eggs, and the sales channels are mostly limited to farmers' markets. A strong sense of responsibility and mission drove him to open up a new career, that is, to set up his own egg processing factory and sell raw materials for products. There are many professional duck farmers in the local area, rich in duck egg resources and traditional salted and preserved egg processing technology. Aren't these unique conditions?

Just do it, project start-up, demonstration, financing, plant construction and equipment procurement will be completed in one go. 1997 In April, he established Hengjin Quality Agricultural Products Co., Ltd., whose main business is duck egg acquisition, processing and sales. He introduced advanced technology to deeply process fresh eggs, thus ending the history of selling only raw materials, increasing the added value of agricultural products and promoting the development of egg-duck industry.

Through several years of hard work, the company he founded has developed into a leading enterprise with millions of farmers, and its products are sold all over the country.

Relying on advanced technology to develop famous brand products

The company has been established, but to make it grow and develop, processing ordinary salted eggs and preserved eggs alone is far from meeting the market demand. We must have our own well-known products, so that the company can stand firm in the fierce market competition and remain invincible forever! Long Jinping believes that with the improvement of people's living standards, foods such as egg yolk moon cakes, egg yolk zongzi and egg yolk crisp will be more and more favored by consumers, and salted egg yolk is the basic raw material of these foods, and its market sales will definitely increase. He resolutely decided to develop a series of salted egg yolk products with high nutritional value, great market potential and good economic benefits.

At the end of 1997, he went to Guangdong South China Food Industry Research Institute and spent 50,000 yuan to invite experts to successfully study the preservation technology of duck eggs. Then, he spent 30,000 yuan to buy the salted egg curing formula and the technology of dehydration, preservation, sterilization, drying and packaging of salted egg yolk, and spent 50,000 yuan in Beijing to invite a famous professor from China Agricultural University to explain the operation points on the spot.

After repeated experiments, he finally produced a kind of red heart "Golden" brand salted egg yolk, which overcame the shortcomings of ordinary salted egg yolk, such as fishy smell and easy mildew. This product was rated as a high-quality agricultural product by the baking branch of the National Food Association, and won the silver prize in the first agricultural and sideline products Expo in Hunan Province from 65438 to 0999, and won the national patent in 2000.

1999 Mid-Autumn Festival, the first batch of 400,000 salted egg yolks he produced was transported into the Great Hall of the People and served on the table of the state banquet. 1999 National Day, at the entrance of the Great Hall of the People, the guards of the National Flag Guard brought a square moon cake with a side length of 1.99 meters to Tiananmen Square. On the moon cake, he made 1999 salted egg yolks to form Tiananmen Square, "1949- 1999" and ".

Expand domestic and foreign markets and expand the company scale.

In order to expand sales and gain more market share, Long racked his brains and set up four sales points in Shanghai, Guangzhou, Chengdu and Beijing, so as to grasp information, sign contracts and organize production in time. He often gives the burden of production to his wife and partners, carrying bags and samples to sell products all over the country. It takes more than 65,438+00 days. 1In May 1998, he spent more than 70,000 yuan to attend the National Mid-Autumn Moon Cake Ordering Fair held in Beijing, printed and distributed more than 20,000 publicity materials, and signed more than 4 million supply and marketing contracts for salted egg yolks. At present, he has established a stable supply and marketing relationship with more than 30 large food factories across the country and obtained more than 20 million sales orders. With the continuous expansion of production scale, his products have gone abroad and become "hot items" for Chinese in the United States, Malaysia and Canada. By 200 1 year, his company's fixed assets exceeded 3 million yuan and its factory area exceeded 3,000 square meters. The company can process more than 20 million fresh eggs every year, achieving an output value of more than 20 million yuan, a profit of 6.5438+0 million yuan, and providing tax revenue of more than 300,000 yuan for the country.

With Hengjin High-quality Agricultural Products Co., Ltd. as the leader, Lihua Village has driven the whole village to process salted eggs and built the largest salted egg yolk production base in China. At present, more than 520 people in the village are engaged in salted egg processing.

Driven by the company, the number of laying ducks in the surrounding areas increased from 6,543,800 to 600,000, and the number of large duck farmers increased from 6,543,800 to more than 500, increasing the income of laying duck farmers by 6,543,800 yuan.

The king of mushroom industry has realized the dream of modern farm.

Sharpen your skills and be penniless.

1980, Zhao Qiping, a farmer who retired from the army, naturally returned to his hometown in Zhucheng, Shandong Province and became the stationmaster of the township cultural station. It has been his dream for many years to engage in literary creation. At that time, his job was to write local plays, one a year, which was very leisure.

The spring breeze of reform and opening up has blown into Zhucheng, an ancient historical and cultural city, and "ten thousand households" has become the ideal goal envied by every household. Zhao Qiping has also set up various enterprises, but none of them are satisfactory.

After various attempts, Zhao Qiping discovered an unprofitable industry where he could learn technology-growing mushrooms. His start-up capital, 200 yuan, built an edible fungus factory in a pile of sawdust and cotton shells. From site selection, renting greenhouses, making culture media to planting, maintenance and sales, all the processes are undertaken by him alone. He spent many sleepless nights in the greenhouse. When the first mushroom was in his hand, Zhao Qiping couldn't help crying.

The layman soon became an expert in cultivating edible fungi. Later, he applied to Jiangsu, became an engineer in Nanjing Institute of Food Biology, set up a biotechnology development department, and became a member of China Edible Fungi Association.

Entrepreneurship loses business and gains technology.

From 65438 to 0992, Zhao Qiping began the second edible fungus cultivation under Changbai Mountain from the south of the Yangtze River with apricot blossoms and spring rain and the north of the autumn wind with steeds. On the surface, the adventure was a complete failure. Due to the wrong decision, his mushroom business lost money. The frost-free period in Northeast China is short, and there are many wild bacteria, so the market is not good. However, Zhao Qiping introduced wild elm, Hericium erinaceus and Ganoderma lucidum from Changbai Mountain into greenhouse, and successfully cultivated them, becoming a multi-purpose edible fungus. Business is losing money, but you can't lose the skills you have learned.

The snow-covered northeast once again plunged Zhao Qiping into despair. Many years ago, he faced the painful death of his first wife. This time, his second wife, who had been married for five years, left a pair of children at his most difficult moment and chose to leave. Zhao Qiping looked at two underage children and was on the verge of collapse.

Beijing became the star of his pursuit of dreams. Zhao Qiping sent his son to study in the northeast, and took his 5-year-old daughter to Beijing by train in the early spring when the north wind was bleak.

Seize the Beijing market and lay the foundation.

Many dream catchers rush to Beijing after the Spring Festival. Although the performance has arrived, the cold weather and the lost people's hearts can't help but make people look a little bleak. 19984, when Zhao Qiping came to Beijing, he walked from Beijing Railway Station to Tiananmen Square with his skinny daughter in his hand and 100 RMB in his pocket.

The kind-hearted traffic police saw his haggard face after sitting on the train for dozens of hours and asked him if he had lost money or was uncomfortable. Zhao Qiping still remembers these words. He said it was the warmest greeting he had ever heard at the lowest point in his life.

At that time, a friend rented several greenhouses in Tongzhou. But because you don't know how to grow mushrooms, the rent of 60 thousand yuan a year can only be consumed in vain The arrival of Zhao Qiping has undoubtedly brought vitality to friends. Therefore, Zhao Qiping started his own business without money. The two of them paid for the money and the greenhouse, and I developed the technology of growing mushrooms. A year later, the income of the four greenhouses exceeded 40,000 yuan.

After four years of hard work, Zhao Qiping laid the foundation of its career-Kyoto Mushroom Industry Development Center covering an area of nearly 2,000 square meters was established. Zhao Qiping believes that agricultural cultivation depends more on experience and constant practice. The Shandong farmer who once wanted to be a writer is growing mushrooms better and better in Beijing, and his base is spreading to the suburbs of Beijing.

Responsibility export technology helps people get rich.

Zhao Qiping, a retired soldier, once endowed himself with four responsibilities as a private entrepreneur: first, private enterprises should be top soldiers in the economic battlefield and be prepared to be "martyrs"; Second, private enterprises should be spiritual, political and economic; Third, private enterprises should have a sense of social responsibility and help the government solve problems; Fourth, private enterprises should do a good job in driving high value-added industries. For Kyoto mushroom industry, it is necessary to make agricultural industrialization famous.

With these four responsibilities, it is not surprising that Zhao Qiping pays attention to the unemployed.

Many unemployed people have no money to do business, and they can't learn skills overnight. Therefore, Zhao Qiping advertised: "Don't worry about being laid off, rent a greenhouse to grow mushrooms." After laid-off workers rent greenhouses, Kyoto Mushroom Industry Co., Ltd. is responsible for purchasing materials and selling them, and they also receive free technical training. By April, 2002, hundreds of laid-off workers had earned 6,543,800 yuan+900,000 yuan by renting greenhouses. Zhao Qiping is honored to be a wage earner of hundreds of ordinary people: "You are the boss, I work, and I am a migrant worker."

Talking about these technical students, Zhao Qiping still remembers a girl in Shouguang, Shandong. "In September, 1999, a girl from Shouguang saw a report about me on TV. It took her three days to go to Beijing by bike to study technology for half a year. She went back, and her bike is still here. " Zhao Qiping talked about these people coming and going, and there was something very kind in their eyes. Many skilled people went back to their hometown with his encouragement. He said: "They have good skills and are suitable for starting their own businesses. Of course, I must encourage them to leave and become their own boss. "

Exploring modern manor economy by dreams

Speaking of the biggest harvest of his dream in Beijing, Zhao Qiping felt that he not only planted so many mushrooms to make himself and others rich, but also really felt the global market. He could learn about agricultural industrialization from the cases of developed countries and learn how to operate single-skill agriculture and sightseeing agriculture. "Developing tourism projects, from growing mushrooms to planting grass and trees, is an extension of my understanding of modern agriculture." The direct result of Zhao Qiping's idea is to establish "everyone's real estate".

He exclusively contracted a large mountain barrier and founded "Land for All". His goal is to build 60 farmyard-style resorts by the end of 2003 and build a fungus park covering an area of 500 mu, which can be operated and viewed. In addition, there are botanical gardens, zoos, economic forest areas, bird gardens and fish culture areas covering an area of about 5,000 mu, forming a three-dimensional ornamental agriculture.

From "renting greenhouses to grow mushrooms" in Kyoto mushroom industry to preferential policies for investment and development in Ri Zhang Villa, Zhao Qiping aims to attract the participation of agricultural institutions, private scientific and technological enterprises and urban and rural private capital.

There is a painting at the front desk of Kyoto mushroom industry headquarters, in which two dragon playing beads are made of ganoderma lucidum. Legend has it that centenarians eat ganoderma lucidum and grow new teeth. Zhao Qiping hopes that the mushroom industry in Kyoto will become the Ganoderma lucidum for the unemployed and farmers, so that they can use technology to create new enterprises. The mushroom industry in Kyoto will become rich as a result.

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