Traditional Culture Encyclopedia - Almanac inquiry - What kind of posters are attractive? What are the poster styles?

What kind of posters are attractive? What are the poster styles?

How to design Mid-Autumn Festival posters is the most attractive? As the Mid-Autumn Festival approaches, many enterprises are preparing to do activities, publicity and so on. Of course, posters are indispensable for activities. Whether it is marketing posters or product promotion posters, how to attract customers is the core issue.

The following Miao Miao has sorted out eight types of poster designs, hoping to bring some new inspiration to bosses and designers.

First of all, illustration class

Recently, illustration creation has become more and more popular, and it has also been enthusiastically sought after by many Party A, and now designers also like to express themselves in the form of illustrations. Its advantage lies in its rich imagination and free creativity. There are many types of illustrations, such as plane, texture, hand-drawing, gradient, brush strokes and MBE.

Second, the physical scene class

This type of poster can truly and accurately reflect and express the content to be conveyed, and most of them are based on realistic shooting. They can also retouch the picture according to the theme to make the picture more detailed and rich.

Third, the life scene class

For a long time, many Internet brands have regarded life scenes as the "routine operation" of communication. With the help of internet big data, we can firmly grasp the user's life trajectory and accurately cut out the user's life scene through the lens. Most of the works take the emotional route, and some plots in life are fixed and explained. Use the scene to trigger the user's emotions and finally resonate with the user.

Fourth, the font design class

Through the redesigned font, it touches the psychology of consumers in a concise and prominent way, making the picture creation more unique.

Five, heterogeneous isomorphic classes

The shape of one element is used to destroy or graft another element, so that there is conflict and connection between them, thus creating a new visual form. That is, two or more elements with similar structures but different properties are combined into a new whole, which has both unity and contrast.

Sixth, the symbol class.

For example, the moon or moon cake is transformed into a logo graphic, or a graphic symbol that can represent the product function and communication theme, and a scene composed of related elements is made. While highlighting the theme of Mid-Autumn Festival, it also strengthens the affinity of the brand.

VII. Substitution classes

The Mid-Autumn Festival is inseparable from the moon, moon cakes, rabbits and other elements. The method of combining elements by substitution is also metaphorical. The condition of this technology is that the two elements have certain similarity in appearance.

Eight, other arts

Art posters are often used for metaphor and creative design, which is a great test for designers' brains when designing. The poster suggests that it is close to the main body and gives people room for thinking and imagination. Such posters are more suitable for non-commercial and non-profit activities.

Miao Shu brand design focuses on brand design, providing services such as overall image building, brand planning and design, product packaging design and brand promotion graphic design.

If you have design requirements, please pay attention to the "Miao Mouse Brand Design" in the official account of WeChat for consultation and negotiation.

What are the poster styles? Simple style is simple and tasteful. This kind of taste is reflected in the grasp of details in the design, and every tiny part and decoration should be carefully considered, which is not easy to achieve. Fault style poster: Fault art is to use faults formed by things for artistic processing. Use a lot of stripe decoration, image dislocation, red, green, blue and purple contrast and color dislocation to attract people's attention. Science and technology wind poster: It reflects the power of science and technology and the progress of the times. The combination of blue and purple is used to reflect the sense of science and technology. 1, minimalist style: minimalist style is simple and tasteful. This kind of taste is reflected in the grasp of details in the design, and every tiny part and decoration should be carefully considered, which is not easy to achieve.

2, fault style poster: fault art is the use of faults formed by things for artistic processing. Use a lot of stripe decoration, image dislocation, red, green, blue and purple contrast and color dislocation to attract people's attention.

3. Poster with scientific and technological style: reflecting scientific and technological strength and progress of the times. The combination of blue and purple is used to reflect the sense of science and technology. However, the poster design of many sci-tech movies also uses black gold, which mainly depends on the meaning that the theme needs to convey. The biggest feature is the sense of technology and texture.

4. Posters with Chinese style: Some concrete and meaningful elements from China are applied to screen design to convey the vision of Chinese style and the meaning of China spirit.

5. Three-dimensional poster: It has a unique visual experience, which can reflect the sense of space and show different faces of objects. Most of them are used to design text themes, and three-dimensional fonts are designed by C4D or directly using graphic design software.

How to design an eye-catching poster? Just climbed the stairs, and listened to "How to Design Eye-catching Posters" shared by the charming teacher Zhang Bing, which made people shine at the moment. We all know that there are many places to use posters, such as friends circle, training camp and sharing meeting. How does Teacher Zhang Bing define these occasions? In-store posters, honor posters, investment posters, product posters, training posters, tips posters and friends circle posters are an art of information transmission, and also a popular propaganda tool, that is, the effective combination of words and pictures and the adjustment of layout proportion, so that the author or product can be accepted and understood by the audience more quickly. The elements in the poster are cars, beautiful women and delicious food. what do you think? From what the teacher said, I felt the poster. The visual effects brought by pictures are far more powerful than words. In fact, it is also the case. Pictures can give people a sense of pleasure, and posters can spread the author's intention more easily. There is too much information, and beautiful posters can make people stay. In this era of looking at pictures and values, posters are the best way to improve their influence. It is true that in this era of information explosion, when everyone is browsing the circle of friends. On average, each circle of friends stays less than 0.5 seconds, so how do you stop him to read your content? A beautiful picture is a golden key. Pleasant pictures bring beauty to people. Clear, concise, even and reasonable theme, focused, aligned, comfortable background, consistent with reading habits, centered, reasonable size, quick attraction, appropriate blank space and clear pictures. Tools for designing posters: PPT, monster, design, band-aid, Yimei, WeChat commercial watermark. There are three general contents in designing posters: Does it excite everyone? Then try it quickly. Find a corporate service and go to Pig Bajie. Home delivery, inspection and acceptance, and then payment.