Traditional Culture Encyclopedia - Almanac inquiry - What's the difference between large and small?
What's the difference between large and small?
1, varying degrees:
Can be analyzed from the first large size. When a large size reaches a certain level, the update effect of fans will not be obvious, but from the current account type, the number of fans of this type is definitely saturated, which is the maximum number that can be reached in this state. Therefore, this kind of account will basically not have much effect, but it can already maintain basic operations and even achieve profitability.
At this time, it is necessary to register some new accounts-different types of accounts from the main account. The advantage of this is that the flow of the main account will not be separated, and there will be no risk of making a new large size and making the original large size into a small size.
2, the usage is different:
For example, Tik Tok's game anchor "Stay Ana" (whose tuba mainly records funny videos of the game "the glory of the king") opened a new trumpet to record funny videos of another game "The Fifth Personality" after operating tuba for a period of time. Because the audiences of these two games are different, he has gained a large number of new fans.
In this way, it is one of the most effective ways to register a trumpet to operate Tik Tok for marketing. Of course, the main goal of Tik Tok trumpet is to make it bigger. I believe that with the experience of operating a successful account, the difficulty of operating a new account will be greatly reduced.
3, the drive is different:
When the development plan of Tik Tok trumpet is worked out, the first step can be popularized on the tuba. This kind of promotion can develop the potential new related fans on the tuba into real fans, and these fan groups can be used as the main force of the early "growth movement".
In this way, the trumpet can be developed in the early stage by using large size, which saves the trouble of less exposure in the early stage. With this innate advantage, there is naturally more time to do content, and the probability of getting recommendations and getting new exposure is greatly improved, which is undoubtedly beneficial.
Take "Dumb Ana" as an example. When he promoted the trumpet with a big horn, he didn't promote it infinitely with great fanfare, but only clicked it occasionally. In this process, his trumpet has always maintained a stable content output. When people see his trumpet, they will naturally be attracted by the content and then get traffic growth.
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