Traditional Culture Encyclopedia - Almanac inquiry - I haven't seen anyone drinking Moutai around me, but Moutai is still in short supply. Why?

I haven't seen anyone drinking Moutai around me, but Moutai is still in short supply. Why?

I haven't seen anyone drinking Moutai around me, but Moutai is still in short supply. Why? This is because most Moutai wines are used for entertaining guests and giving gifts, while some Moutai wines are in the hands of investors and collectors, which leads to the phenomenon that even if no one is seen drinking Moutai wines, Moutai wines are still in short supply.

In recent years, the price of Moutai has been soaring, but it is still hard to find a bottle. According to the data released by Maotai Distillery, the annual output of Moutai should be around 40,000 tons five years ago, with 2,200 bottles per ton, or 88 million bottles. According to a box of 6 bottles, it can hold more than 6.5438+0.4 million boxes. According to the average distribution of 30 provinces and cities in China, each region can get at least 400,000 cases of Moutai.

Such a large output is still in short supply, so where did so many Moutai wines come from?

Because the price of Moutai is generally high, most people don't want to drink Moutai by themselves, and most people won't buy Moutai for themselves. Most people buy Moutai mainly for entertaining guests and giving gifts, while treating guests and giving gifts is for a certain purpose.

People who receive Moutai gifts are either rich or expensive. They have status, status and power. In a word, most of Moutai is drunk by these people. They don't have to spend money, and someone will send Maotai to their door. And when they drink Moutai, they don't care about wine and money, but they still have to consider external influences. So we don't usually see people drinking Moutai in public.

Where have all the maotai wines gone? The answer is that people with power, status and status basically do not lack Moutai. Moreover, this is also the main destination of Moutai. According to analysis, 85% of Moutai liquor is used to treat guests and give gifts. In addition, some Moutai liquor went to investors and collectors, accounting for about 10%.

Nowadays, Moutai has completely become a hard currency. Buying Maotai is making money in disguise. Therefore, people who don't invest or collect wine generally can't see Moutai. But even if most people can't see Moutai, it is still the first choice for giving gifts, so it will be in short supply.