How to write the poster copy format? How to write the poster copy?

How to write the poster copy in WeChat official account How to write the poster copy in WeChat official account 1: Write the title first 2: Write the title first, then write the text 3: Number of participants in signing 4: How to write the poster content when signing 1: Write the poster first. Poster design is one of the manifestations of visual communication. It attracts people's attention at the first time through the composition of the layout, and obtains instant * * *, which requires designers to perfectly combine pictures, words, colors, space and other elements to show publicity information to people in an appropriate form. Like advertising, it has the characteristics of introducing an object or event to the public, so it is also an advertisement. Poster is a very common form of poster, which requires concise language and novel and beautiful form. It has the characteristics of advertising and commercialization. Poster is a very common form of poster, which is often used in movies, plays, competitions, cultural performances and other activities. The nature, organizer, time and place of the event should usually be clearly written in the poster. Posters should be concise in language and novel and beautiful in form. Design skills In composition skills, besides the contrast skills in color application, we need to learn from and master, and we also need to consider several contrast relationships. For example, the thickness comparison, the distance comparison, the density comparison, the static and dynamic comparison, and the comparison between Chinese and western writing skills. Comparison of ancient and modern composition techniques. (1) Thickness contrast of composition skills: The so-called thickness contrast refers to the colors used in the composition process and a style formed by patterns composed of colors. In painting and calligraphy, we know that there are meticulous brushwork and freehand brushwork, or meticulous brushwork and freehand brushwork appear on the same picture (just like the paintings of Chinese painting master Qi Baishi's Cabbage and Fruit), and this style is in the packaging composition. Some of this thickness contrast is between the main pattern and the foil pattern; Some are the contrast between the central pattern and the background pattern; Some are as rough as the wind sweeping away the residual clouds in rows, while the other side is as delicate as gossamer; Some use the calligraphy of weeds instead of patterns, which can be seen anytime and anywhere on some wine and food packaging. For example, Miss brand dumplings and Rejoice brand shampoo. (2) Comparison of composition skills. In the composition of traditional Chinese painting landscapes, we should study the perspective of close-range and middle-range, and in the design of packaging, we should also adopt the same principle as the composition of near and far pictures. The so-called "near" is the most striking part of a picture, which is the so-called first visual impact. This most eye-catching part is also the most important content to be expressed in the packaging pattern, such as the instant noodle packaging first used by Shuanghui. The first thing that broke into people's sight was the Shuanghui trademark with a blank background and the huge white variety Shuanghui (that is, close-up view) with a crimson square background. In turn, it is the main characters with small running script of "Braised Beef Noodles" (it should be said that the second sight is also called the middle scene), the product photos that express the packaging content (also called the third sight, bounded by the middle scene), and then the auxiliary corporate mascot advertising language, performance description, corporate logo and so on. This obvious layering, also known as the visual three-step rule, takes into account people's habit of watching still life paintings. As a designer, at the beginning of creating a painting, he should know the theme of his appeal before making it, and create an atmosphere that stands out from the crowd. Therefore, the picture I designed is like a powerful magnetic force, which attracts the attention of the sales staff. (3) Density contrast of composition skills: Speaking of density contrast of composition skills, it is very similar to the contrast of complexity and simplicity in color application, and it is also very similar to the flying white in Chinese painting, that is, the concentrated places in the pattern must have diffusion foil, and it is not appropriate to concentrate or spread them all. It embodies a kind of density coordination, clear rhythm, moderate relaxation and empty inspiration. At the same time, the theme is outstanding. I see that in many packaging designs, the whole picture is dense and colorful, with heavy color expression from the background pattern to the theme pattern, which makes people feel overwhelmed and breathless. This not only can't beautify products and promote sales, but also won't make people feel bored and lack of appetite. This is caused by not grasping the contrast between density and density. (4) Static and dynamic contrast in composition skills: In a pattern, we often find this phenomenon, that is, an explosive pattern or a few crazy thick lines look casual in the background or around the name of a packaging theme, or a banded English or pattern. , nothing ... ""; Question 2: how to write event posters is mainly the theme of the event, such as writing xx activities with artistic figures, or the theme name of the event, such as xx activities; Then, when decorating, you can refer to picture books, newspaper books or some pictures on the Internet, draw them and decorate them. Some of them are brightly colored with a slogan in the middle. A simple one will do. Finally, you can explain the time and place of the activity. Welcome everyone to attend. Question 3: Do you remember the format and elements of writing "poster"? How to write (⊙o⊙)? Poster is a poster application used to report or introduce news about movies, operas, acrobatics, sports and academic reports to the public. Posters are usually posted in places related to performances, or in more eye-catching places, to inform relevant activities. Some posters can also be played on radio and TV. The characteristics of a poster generally have the following characteristics. (A) Advertising posters want the participation of all sectors of society, which is a kind of advertising. Some posters adopt artistic design to attract more people to join the activities. Posters can be published and played in the media, but most of them are posted in places where people can easily see them. Its advertisements are extremely colorful. (2) Commercial posters are pre-advertising and publicity of an activity, and their purpose is to get people involved. Performance posters account for most of the posters, and performance advertisements often focus on commercial purposes. Of course, posters of academic reports are generally not commercialized. Classification of Posters Generally speaking, as far as content is concerned, posters can be divided into the following categories. (1) Movie Poster This is a kind of poster that the cinema announces the name, time, place and content of the movie. Some of these posters will be accompanied by simple posters to vividly depict the main characters in the film, thus expanding the scope of publicity. (2) Posters for literary parties, acrobatics and sports competitions, etc. These posters are similar to movie posters, and their content is a performance that the audience can enjoy in person. Generally, these posters are very participatory. Posters are usually designed to be novel and attractive. (3) Academic Report This is a poster of some academic activities. Generally posted in schools or related units. Academic posters are highly targeted. The writing format and content of posters are generally composed of three parts: title, text and signature. (a) there are many ways to write the title of the title poster, which can generally take the following forms: first, it consists of the name of the language. That is, write the word "poster" in the middle of the first line. Second, the topic is directly borne by the content of the activity. Such as Dance News, Shadow News and Ball News. Third, it can be some descriptive words. For example, "XX reappears the charm, and XX Temple revisits its old place". (2) The main body of the poster requires the following contents to be clearly written: 1. Purpose and significance of the activity. Second, the main project, time and place of the activity. Third, specific participation methods and some necessary precautions. (three) the name and posting date of the organizer on the signature requesting department. The above format is about the poster as a whole. In practical use, some contents can be omitted or omitted. IV. Precautions for Poster Writing Posters must clearly and truly indicate the location, time and main contents of the event. You can use some encouraging words in your article, but you can't exaggerate the facts. Poster text should be concise, short and pithy. The layout of the poster can be artistically treated to attract the audience. Fan Wen's "one-dollar deposit" scoops a handful of water with his hand, and the water will flow away from his fingers. I really want to save some money, but in these difficult days, I never dreamed of it. Ladies and gentlemen, if you have this idea, please take the passbook, which is like a bucket. With it, the change that flows through your fingers will be saved bit by bit, and you will have a considerable sum of money before you know it. We can deposit a dollar in the Bank of Chiyoda. With the Chiyoda passbook, your chest will be full of hope and your heart will soar in the sky. Comment: After World War II, Japan's economy was very depressed, and chaebol and consortia were forced to disintegrate or change their names. The prestigious Mitsubishi Bank was also renamed Bank of Chiyoda. The strangeness of the name has brought about the cold and cheerless business. Kim in the sales department was depressed all day, thinking hard, and finally came up with the strategy of "saving one dollar a day". However, one dollar is too little, and the customer has no deposit at home. In this case, the Bank of Chiyoda released this poster. The poster of "one-yuan deposit" can be handed down after 50 years of dust collection and praised by people. Its uniqueness is obvious to all. This poster is an advertisement and a commercial advertisement. In order to develop and survive, banks must have the active participation of all sectors of society, and people's participation is not necessary. & gt Question 4: How to write the content of the inkjet poster? Commonly used inkjet printers include ordinary inkjet printers, * * * printers and cold mounters. These three machines are a process to complete the whole spraying. According to the quality, ordinary inkjet printers use torch cloth as the material. There are two kinds of blowtorch cloth, one is outdoor and the other is indoor. Materials used for * * * inkjet printing include stickers, stickers and light boxes. The difference between these two sprays lies in quality, price and size. The former is cheap, but it can spray a huge amount, but the quality is not as good as that of * * *, which is generally suitable for spraying large outdoor advertising paintings. * * * The price of spraying is about half higher than that of ordinary spraying, and the spraying effect is of course good, which is generally suitable for spraying posters and the like. After this stage of painting, it goes into cold mounting (that is, film coating). Cold mounting is the follow-up work of painting, including cold film and light film The cold film does not reflect light, so it looks blocked, and the light film belt is brighter, depending on the place where it is used. Question 5: The format or layout of a poster generally consists of three parts: title, text and signature. (a) there are many ways to write the title of the title poster, which can generally take the following forms: first, it consists of the name of the language. That is, write the word "poster" in the middle of the first line. Second, the topic is directly borne by the content of the activity. Such as Dance News, Shadow News and Ball News. Third, it can be some descriptive words. For example, "XX reappears the charm, and XX Temple revisits its old place". (2) The main body of the poster requires the following contents to be clearly written: 1. Purpose and significance of the activity. Second, the main project, time and place of the activity. Third, specific participation methods and some necessary precautions. (three) the name and posting date of the organizer on the signature requesting department. The above format is about the poster as a whole. In practical use, some contents can be omitted or omitted. Question 6: How to write the poster design copy 1? Posters are usually written on a large piece of paper. First of all, titles such as "poster" or "good news" are written at the top of the paper in big letters. The text generally describes the specific content, time, place, method and matters needing attention of the activity, and finally the name and date of the organizer. 2. The poster is eye-catching, fast and easy to make. The content should be true and accurate, and the touch of language should be vivid and inspiring in order to attract the masses. To facilitate reading, the length should be as short as possible. Some posters can be matched with suitable patterns or pictures according to the content to enhance their appeal. 43. Advertisements, notices and posters all have distinct purposes, pay attention to the publicity effect and strive to be accurate and concise. Generally speaking, advertisements are mostly used in commercial occasions, notices are used in solemn occasions, and posters are used in warm occasions. Advertisements and posters can be combined with words and pictures to enhance the publicity effect, and notices generally do not need decoration. Question 7: Poster format What posters want all sectors of society to participate in? This is an advertisement. Some posters adopt artistic design to attract more people to join the activities. Posters can be published and played in the media, but most of them are posted in places where people can easily see them. The following title posters of Shanghai Longkang Advertising Co., Ltd. (1) can be written in many ways, which can generally take the following forms: First, they are composed of language names alone. That is, write the word "poster" in the middle of the first line. Second, the topic is directly borne by the content of the activity. Such as Dance News, Shadow News and Ball News. Third, it can be some descriptive words. For example, "XX reappears the charm, and XX Temple revisits its old place". (2) Extended text reading: The text of the poster requires the following contents to be clearly written: 1. The purpose and significance of the activity. Second, the main project, time and place of the activity. Third, specific participation methods and some necessary precautions. (three) the name and posting date of the organizer on the signature requesting department. The above format is about the poster as a whole. In practical use, some contents can be omitted or omitted. If you have any questions about "",please call our consultation number. Shanghai Longkang Advertising Co., Ltd. has always adopted the most advanced computer design technology in the world, and introduced four digital inkjet printers with international advanced equipment, namely Wuteng 1604 * * and Wuteng 900C Series 3. 1440dpi and six-color inkjet printing, with finer colors, richer layers and faster speed, the finished product is close to the printing effect. Shanghai Cyber33 12 is used for outdoor painting, with an accuracy of 720dpi, ultraviolet resistance and good weather resistance, and can be used outdoors for a long time. We will serve every customer wholeheartedly with a brand-new look and attitude and grow together with your brand. When your brand was promoted, we also got growth and development. Every progress we have made is inseparable from your cooperation and support. When you get our advertising support, it means that you will get our good customer service quality! ? Question 8: How to write the history of the school, which famous teachers, or the contribution made by the school in social activities, and wish the school a better future. Feelings for the school. Wait a minute. Question 9: How to write a poster? First, understand the poster. Poster design is one of the manifestations of visual communication. It attracts people's attention at the first time through the composition of the layout, and obtains instant * * *, which requires designers to perfectly combine pictures, words, colors, space and other elements to show publicity information to people in an appropriate form. Like advertising, it has the characteristics of introducing an object or event to the public, so it is also an advertisement. Poster is a very common form of poster, which requires concise language and novel and beautiful form. It has the characteristics of advertising and commercialization. Poster is a very common form of poster, which is often used in movies, plays, competitions, cultural performances and other activities. The nature, organizer, time and place of the event should usually be clearly written in the poster. Posters should be concise in language and novel and beautiful in form. Design skills In composition skills, besides the contrast skills in color application, we need to learn from and master, and we also need to consider several contrast relationships. For example, the thickness comparison, the distance comparison, the density comparison, the static and dynamic comparison, and the comparison between Chinese and western writing skills. Comparison of ancient and modern composition techniques. (1) Thickness contrast of composition skills: The so-called thickness contrast refers to the colors used in the composition process and a style formed by patterns composed of colors. In painting and calligraphy, we know that there are meticulous brushwork and freehand brushwork, or meticulous brushwork and freehand brushwork appear on the same picture (just like the paintings of Chinese painting master Qi Baishi's Cabbage and Fruit), and this style is in the packaging composition. Some of this thickness contrast is between the main pattern and the foil pattern; Some are the contrast between the central pattern and the background pattern; Some are as rough as the wind sweeping away the residual clouds in rows, while the other side is as delicate as gossamer; Some use the calligraphy of weeds instead of patterns, which can be seen anytime and anywhere on some wine and food packaging. For example, Miss brand dumplings and Rejoice brand shampoo. (2) Comparison of composition skills. In the composition of traditional Chinese painting landscapes, we should study the perspective of close-range and middle-range, and in the design of packaging, we should also adopt the same principle as the composition of near and far pictures. The so-called "near" is the most striking part of a picture, which is the so-called first visual impact. This most eye-catching part is also the most important content to be expressed in the packaging pattern, such as the instant noodle packaging first used by Shuanghui. The first thing that broke into people's sight was the Shuanghui trademark with a blank background and the huge white variety Shuanghui (that is, close-up view) with a crimson square background. In turn, it is the main characters with small running script of "Braised Beef Noodles" (it should be said that the second sight is also called the middle scene), the product photos that express the packaging content (also called the third sight, bounded by the middle scene), and then the auxiliary corporate mascot advertising language, performance description, corporate logo and so on. This obvious layering, also known as the visual three-step rule, takes into account people's habit of watching still life paintings. As a designer, at the beginning of creating a painting, he should know the theme of his appeal before making it, and create an atmosphere that stands out from the crowd. Therefore, the picture I designed is like a powerful magnetic force, which attracts the attention of the sales staff. (3) Density contrast of composition skills: Speaking of density contrast of composition skills, it is very similar to the contrast of complexity and simplicity in color application, and it is also very similar to the flying white in Chinese painting, that is, the concentrated places in the pattern must have diffusion foil, and it is not appropriate to concentrate or spread them all. It embodies a kind of density coordination, clear rhythm, moderate relaxation and empty inspiration. At the same time, the theme is outstanding. I see that in many packaging designs, the whole picture is dense and colorful, with heavy color expression from the background pattern to the theme pattern, which makes people feel overwhelmed and breathless. This not only can't beautify products and promote sales, but also won't make people feel bored and lack of appetite. This is caused by not grasping the contrast between density and density. (4) Static and dynamic contrast in composition skills: In a pattern, we often find this phenomenon, that is, an explosive pattern or a few crazy thick lines look casual in the background or around the name of a packaging theme, or a banded English or pattern. , nothing ... ""; Question 10: What words should be written on the Spring Festival poster? Posters are generally focused, concise and clear. How to write a poster copy? 1, rationally tap the audience's demands.

20 19 sogou Input Method Poster Content: The brand has positioned the theme of "Speak without embarrassment", and designed several posters around the chat status quo in today's society and life. And jointly released a theme poster with its own brand Smart Wang Zi. It also breaks down several topics: "Don't talk about it stiffly", "Don't talk about it to death" and "Don't waste it".

2. Find the emotional outlet of the audience.

20 19 McDonald's summer drink promotion poster content: In order to launch a new summer drink-coconut drink, McDonald's made a fuss about people's living conditions and situations in summer. Its brand has positioned itself as a "lazy" theme. In order to get rid of the heat in summer, it creates around the theme from the visual design, font art and content display of copywriting.

3, homophonic terrier blessing

20 19 Australian bank mebank poster content: its brand focuses on the theme of "money troubles" of novice parents, and discusses the life needs and pain points of the audience, thus achieving the purpose of publicity.

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