Speaking of dota2, let me talk about how V Club makes money.

Jewelry? The famous keyword "valve, shut up and take my money"? "XX hero's new suit/accessory, you must go out"? Buy chop hands and type with your feet. Why are DOTA2 ornaments so popular? There are several reasons:

1) Excellent hero 3D modeling makes the initial model good, and all kinds of ornaments are separate 3D models with good display effect and high recognition. In addition to ordinary ornaments, there are myths, legends, immortal and treasured ornaments that can change the contents of hero's head, small map icons, skill special effects, attack special effects, death special effects, special sounds and lines, which greatly satisfy the psychology of individuality and showing off.

2) Most accessories can be traded. If you are tired of using them, you can give them away or change them to a new taste, giving players the illusion of keeping their value (this is very important. When I was in into the pit, I lied to myself that I had used it for a long time and sold it at the original price. )

3) For patients with obsessive-compulsive disorder, the parts of the suit can be dropped in the game without making up a set of discomfort; Game 108 The hero is uncomfortable; Signature hero XX, does not collect a full set of discomfort; Ace hero XXX, it is uncomfortable not to get a set of top matches; Buy a word!

4)dota 2' s creative workshop mode, V Society is only responsible for reviewing and opening various interfaces for outstanding designers to freely display their creativity. Once they enter the mall through player voting and official review, they will draw a sales share and return the profits to the designers, who are enthusiastic. Players pay attention to the workshop voting every day and say that their wallets are hungry.

5) There are many kinds of accessories, except the main accessories such as game UI interface, system dubbing, messenger, environmental special effects, reconnaissance guards, music score, loading pictures, etc. We can only feel that V Club's ability to cheat money is world-class, and it can also be partially shared with teammates. Personally, I like to carve gems to record the counting effect of each hero's different skills, such as the number of times the captain's torrent hit two people and the number of times the tidal hunter hit four people at the same time. The more difficult it is to carve a gem, the more outstanding the sense of accomplishment.

6) A special decoration, interactive guide TI3, which is an interactive guide for international invitational tournament, began to be sold in the small green book, with a price of $65,438+00. For every book sold by V Club, 25% will enter the total prize pool. Interactive guide is not only a tool for players to participate in TI events (various data prediction, all-star voting, watching game records, collecting player card books, updating goals after voting, etc.). ), but also for the prize pool and the people you like. ), and the players of the interactive guide also got a lot of jewelry and the privilege of experiencing soaring. TI4 Due to the opening of Guofu Mall, the total prize pool has exceeded 1 0,000 W, minus 1 0,60 W invested by V Society, and the interactive guide has brought nearly 900W W..

7) The peripheral accessories are only purchased as gifts, but the high recognition and low inventory of the peripheral accessories are doomed to be of great value. At that time, 120 USD sheep knife headphones were snatched by local tyrants on the spot (the highest price was 500 USD), and the headphones were thrown to the ground. . .

Open the box. In order to bypass the document 1 issued by the Ministry of Culture of China, Mechanism V has reformed the box system of DOTA2, and all boxes are treasured (without keys, they can be opened as soon as they are bought). The accessories/suits that can be opened in the box are also improved from the initial completely random to one round without repetition, so in order to collect a set of suits you want, you may have to open the box for a whole round. But my conscience is that I have the opportunity to drive a cool suit or special effects messenger that is very rare and extremely rare (the probability of falling is small). Every time a new series comes out, there will be a wave of unpacking, during which blood shed can't bear to look straight.

9) In addition to some money-circling systems of V Society, Perfect has also launched many operational activities as a localization agent, covering water friends competitions, recharge promotions, playing games to get points and official apps (you can check the daily DOTA2 calendar, and you should avoid being single-lined. . ), TI4, there is a lottery to fly directly to Seattle, and recently there is the privilege of cooperation in Internet cafes (you can try all the accessories sold in shopping malls for free when you play the knife tower in the designated cooperative Internet cafes, and everyone can see it).

2. Tickets for the competition. ? One reason why tickets sell well is that the game is really wonderful. Players can watch the game online after purchasing tickets, choose the broadcast perspective of explanation and guidance, or watch the first perspective of professional players. Every mouse click and screen switch is clear. Detailed game real-time data analysis system and team battle playback video let you not miss every wonderful team battle and know the details at a glance. In addition, in the game, killing the messenger, double killing, multi-killing, grabbing the immortal shield, super-gods leaving and winning will all drop the alliance ornaments. Each ornament is permanently engraved with a classic shot of a game. You can download the video directly through this ornament and play back the recorded game directly. Later, there were many tickets for the game, and the competition was fierce. The witty organizers sold many tickets with the shameless trick of tying tickets with ornaments, and I chopped them many times! It goes without saying that all the tickets were examined and sold by V Club, which earned a special profit.

3. In the steam market of V Society, most accessories can be circulated in the steam market. V company draws 15%, but the price of accessories changes frequently. The turnover of popular accessories and the emergence of more and more accessories are also an important part of V Society's profit.

4. It's a pity that V Club insists on not selling heroes ~ otherwise it will be profitable. Of course, Icefrog has been updating DOTA 1 for several years. Instead of profiting from this map, it supports many third-party combat platforms. If selling heroes violates Icefrog's idea of DOTA, it is equal competition. When Club V invited Icefrog to cooperate with DOTA2, it proposed that the game was absolutely free and the appearance of ornaments was charged, but this never affected the balance of the game until Icefrog was successfully recruited.