Traditional Culture Encyclopedia - Almanac inquiry - How does domestic animation rise?
How does domestic animation rise?
At present, Guo Man's industrial system has not yet formed a good operating model, especially a profit model. Except for some established animation companies and Tencent, many small companies or studios are short of money. Lack of investment and lack of profit. Art painting opens the sky is an example, and the input of crazy heroes in the early stage has been wasted. Thanks to the persistence of investors, the spiritual cage has been created and the return is still unknown.
If these two investments are bloody, who will invest in art and painting? Such a promising studio is gone. In addition, the development of publicity is uneven. The animation produced by Tencent is very popular, while the animation of other animation companies is slightly insufficient in publicity. If the publicity is not in place, the attention will be small and the money will be less. For example, Xuan Ji basically didn't see any publicity, and the old fans did contribute to the present life. As long as the publicity is in place, a spicy chicken animation can be played hundreds of millions of times, and the return will not be less. As long as the society pays enough attention to the animation industry and the funds are in place, the development speed is still very easy.
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