Traditional Culture Encyclopedia - Almanac inquiry - What should the admissions agent do? What should admissions agents pay attention to?
What should the admissions agent do? What should admissions agents pay attention to?
Establish professional traffic groups, network push groups and establish channels.
Pay attention to the word occupation, which means automation and assembly line operation.
The first step, layout network promotion: let students and parents take the initiative to consult.
The second step is to establish a professional traffic group, which is always laid out in advance.
For example, players who are very powerful in autumn are mostly laid out in spring.
After the autumn recruitment of peers, many people are preparing to enroll students in the spring.
It is said that it is doing spring tricks, but it is actually more for the layout of enrollment in the fall of next year.
Through a large number of list screening, the intended customers are screened out, notes are taken in advance, greetings are given in advance, and customers are locked in advance.
Students with poor grades either recruit in the spring, and most parents have to take the college entrance examination to decide, and then screen in advance.
Talk about your feelings in advance, and then call your parents, so as to build trust. It's hard to move on ...
Give two examples.
Many people only started to set up telephone groups in June or even July, that is, they temporarily pulled some part-time jobs to do customer service.
He said that last year, a very professional telephone group had more than 40 stable employees.
He has tens of thousands of parents' resources, and there are more than 10 thousand parents who can maintain stable interaction.
At this time, most peers are not ready to enroll students in autumn.
This time point is February, and they began to prepare for the autumn move from June 65438+ 10 last year, and the spring move was done by the way.
At the beginning of March this year, a team specializing in online promotion began to understand the four courses of actual enrollment.
They opened the network promotion backstage in early March, with nearly 50 customer service staff.
With the passage of time, the traffic has been rising until August.
Summarize a word, lay out in advance, lock customers in advance, and build trust in advance.
10 year enrollment, I am very qualitative. I have repeated this point for 10 years.
Repetition is the simplest and most difficult, but it is the most effective.
In essence, every student we recruit is snatched from our opponents.
Why?
For every student and parent we can reach, several peers will follow up and join the competition.
Many times, we have not established a relationship with the parents of students, and our peers have already established a relationship with the parents of students.
The third step is the heart-to-heart chat system.
1. Make students and parents like you.
2. Make students and parents obey.
3. Let students and parents work together.
Get to know each other in each other's world, realize * * *, and then pull into our world to promote trust.
Step four, lock the guest for nine times.
1. Prevent students from being poached.
2. Dig away students from competitors.
The fourth step is introduction.
1, please introduce your classmates.
2. Let the students convince the students.
Many people interact with their parents, and after sending out brochures, they begin to invite parents to visit the school, only conveying information, not feelings.
As a result, parents can't answer the salesman's questions and can't establish good interaction.
Chatting can convey information and feelings, and the unique skill of sorting out enrollment chats is the practice of recording enrollment tetralogy.
How to do it specifically?
If you have time, continue to do more and practice the detailed practical steps of recording the four-part enrollment.
Please give me a compliment if it inspires you. Thank you!
Four parts of registration of internship records
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