It is better to wait for the discount of popular models that have been listed this year to be less than expected.

Seeing that one third of the year 2020 has passed, on this extraordinary day, our lives have been affected by the COVID-19 epidemic and many changes have taken place. The biggest change in the auto market is that the sales volume has dropped significantly, and all new cars have been released online. However, with the improvement of epidemic control, all walks of life have ushered in a recovery, and in the past May Day holiday, a large number of car companies held various promotional activities, which shows that the intention to impact sales is obvious. So in this context, what is the current preferential strength of heavy new cars listed this year?

Audi A4L: 10% discount

"Stronger" is the slogan of the mid-term change of Audi A4L. As a brand that knows consumers in China market very well, car buyers think that A4L has been upgraded again after being redesigned, which not only brings the sports appearance like rs that consumers prefer, but also has practical interior layout and different styles of chassis training to meet the needs of different groups of people.

From the conspicuous position of A4L in the exhibition hall, it can be seen that the new car will play the role of the main sales model for a long time to come, and will also contribute to Audi's market together with A6L and Q5L. It coincides with the launch of the new car for one month. What preferential policies can Audi A4L give at present?

Car buyers visited the Beijing market and learned that there are few sources of Audi A4L cars now, but a large number of new cars will come to the store to replenish their inventory in the coming week. At this time, the dealer can give all models a 10% discount in cash, and there is no need for compulsory decoration. In addition, the car can also enjoy 80% loan and 24 months interest-free financial policy.

Cadillac CT4: Cash discount of 20,000 yuan

When it comes to Cadillac brand, it seems that the word sports luxury can never be separated. From the previous ATS to the brand-new CT product matrix, Cadillac constantly shows us its latest understanding of sports luxury. After coming to 2020, the brand reinterpreted this concept in the new product CT4 launched this year. As a compact sports car, CT4 has many bright spots, such as vertical rear-drive platform, standard power combination of 2.0T+8AT, front and rear body counterweight of 50:50, and steering rack with variable transmission ratio.

Dislocation competition is the "routine" for Cadillac brand to deal with the market at present. In the competition with the corresponding BBA models, we can see that CT4 has advantages in both body size and configuration.

On the market side, car buyers learned that the cash discount of Cadillac CT4 is 20,000 yuan, and they can also enjoy a 50% loan, 12 months interest-free financial policy. At this time, the loan service fee is 4% of the loan amount, and less than 5,000 yuan is charged at 5,000 yuan. At the same time, CT4 is relatively abundant in two existing cars, with a wide range of body colors.

Guangzhou Automobile Toyota Willanda: No discount, wait for the bus.

At the end of February, Guangzhou Automobile Toyota's new SUV Willanda was officially launched. As the second full month after the launch of the new car, Willanda delivered 4,289 cars in April, which is not excellent, but for GAC Toyota, the addition of the new car will contribute to the effective growth of the brand.

As a sister model of RAV4 and a new product of Toyota's two-car strategy, Willanda, like RAV4, has two power combinations of 2.0-liter and 2.5-liter twin engines and three four-wheel drive systems, and the appearance part is the biggest difference between the two cars. I still remember that at the beginning of the launch of the new car, the arrival of Wilanda was not optimistic. At this time, after more than two months, will the vehicle source situation improve?

According to the car buyers' visit to the Beijing market, the waiting time for Willanda to book a car is still very long. Sales revealed that it takes about one and a half months to pick up the car after paying the deposit, and even two months for the dual-engine version. In addition, Willanda does not offer any form of cash discount. But even so, in April, the store accumulated thirty or forty orders, which shows that the attention of new cars is still very high.

Guangqi Honda Crown Road: Comprehensive discount of 8,000 yuan

As the star model of Guangqi Honda SUV products, Guandao has been loved by many consumers because of its large space and other advantages. After nearly four years of fierce competition in the domestic market, Guandao, which changed its model in the middle term, officially met with us at the end of March this year.

As a mid-term modified model, Guandao has not made much adjustment. On the basis of retaining the overall shape, the mesh, wheel hub, car paint and exhaust are optimized. At the same time, three-zone air conditioning, ANC active noise reduction function, electric sunshade and rear multimedia control system are added to maximize the function of large space and comfort.

After buying a car, I learned that even if it is listed for about a month, there is still no substantial cash discount for the crown road in the medium term. At present, dealers in Beijing have a cash discount of 3,000 yuan and a new car replacement subsidy of 5,000 yuan (the same brand replacement subsidy of 6,000 yuan). In addition, the current car inventory is tight, and the waiting time for booking a car is about 2 weeks.

Chevrolet Pioneer: The replacement subsidy is 20,000 yuan.

When it comes to seven SUVs, many people's first impressions may still stay in Highlander. However, the car buyer wants to say that this is an old almanac. There are many new 7-seat SUVs worth considering, among which Chevrolet Pioneer, which just went on the market in April, is one of the representative models.

Chevrolet Trailblazer, which came from the same platform as Buick Angkewei and Cadillac XT6 under the group, first laid a certain advantage in DNA. At this time, coupled with the Chevrolet brand's pursuit of young sports, among the seven SUV product segments, the pioneers can be said to be unique. So what policy benefits can the new car bring to consumers about a month after it goes on the market?

Car buyers visited the Beijing market and learned that the concessions of pioneer models have been strictly controlled. At present, car buyers can only enjoy the interest-free financial policy of 6,543,800 yuan replacement subsidy (6,543,800 yuan for the same brand replacement subsidy), two-year insurance and 6,543,800 yuan for the 24-phase loan announced when the new car goes on the market. However, the sales revealed that because some of the remaining places were reserved in the store when the new car was pre-sold, if you book the car now, you can enjoy a replacement subsidy of 20,000 yuan when you pre-sell.

Car buying theory

It can be seen that among the heavy new cars listed in the first four months, the current preferential strength can hardly reach the range before the brand. Even if it is in line with expectations, it will affect the time to pick up the car due to factors such as insufficient car volume and hinder the car buying experience. The advice given by car buyers is to wait. After all, with the stability of production capacity and the pressure of sales volume, the discount of these models will come sooner or later!

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.