What is the brand name of the unveiling ceremony?

The signboard of the unveiling ceremony is called plaque. A plaque, a Chinese word, refers to a wooden board engraved with words, usually metal or wood, placed on the lintel or wall to mark the place or commemorate someone or an event. The plaque is not only a symbol, but also a symbol of culture and even a symbol of cultural identity. It is widely used in palaces, archways, temples, ancient buildings and Chinese decorations in China, conveying information about imperial power, culture, people, beliefs and commerce. Plaque is mainly used in the commercial field, and it is a unique advertising form of spreading commercial information in China. It shows the integrity of the store by taking literary works skillfully, relying on the literary talent of commercial associations, quoting idioms and allusions, attaching myths and legends and celebrity inscriptions, using auspicious psychology, choosing religious words and expressing gratitude. It carries a heavy national business concept and embodies the color of traditional culture. With the development of social economy, discussing the traditional plaque culture and critically inheriting the cultural heritage of national advertisements will not only help to excavate and sort out the commercial cultural treasures of China and study the history of plaque advertisements, but also play a very important role in drawing lessons from, enlightening and promoting the development and innovation of modern advertisements.