Why do I need my real name and date of birth to get a membership card?

In order to ensure that the stored value or points in your card are not stolen by others.

To register personal information, we must first consider the confidentiality of the membership card. Now many membership cards have the function of storing value. In order to ensure that the stored value or points in your card will not be stolen by others, you need to have your personal information. If your card is lost, you can use this information to reissue your card.

Another point is that it is convenient for shopping malls to send you information in time when holding promotional activities to stimulate you to spend money in shopping malls again. As for whether your personal information will be leaked to a third party, it's hard to say. Maybe the mall will not leak, but there is no guarantee that individual employees in the mall will not leak, and there is no guarantee that the internal system of the mall will be hacked and stolen. In short, if you are worried about this, don't apply for a card.