Traditional Culture Encyclopedia - Lucky day inquiry - How to write an analysis report when Kenji iced bread is not up to standard?
How to write an analysis report when Kenji iced bread is not up to standard?
1. Explain the objectives and indicators: Make it clear that the objective of the report is to analyze why the promotion indicators have not been achieved. Indicators may include sales, number of customers, market share, etc.
2. Data collection: collect relevant data and information, including sales data, market research results and market competition, and make a detailed analysis.
3. Market environment analysis: analyze the current market environment, including market trends, competition, changes in customer demand, etc. This helps to understand the reasons why the promotion is not up to standard.
4. Analysis of sales strategy and implementation: Evaluate the sales strategy and implementation plan used in the past, and analyze their effects and problems. Compare the correlation between sales strategy and performance and find out the problems that may lead to non-compliance.
5. Identify problems and challenges: According to the data and analysis results, identify the problems and challenges that lead to unqualified promotion. This may include factors such as unclear market positioning, insufficient product competitiveness, and insufficient sales team capabilities.
6. Propose improvement measures: According to the identified problems and challenges, put forward specific improvement measures and suggestions. These measures may include adjusting market positioning, improving product quality and improving sales training.
7. Making an action plan: According to the proposed improvement measures, make a specific action plan, and specify the implementation steps, responsible persons and timetable.
8. Conclusions and suggestions: Summarize the report, list conclusions and suggestions, and emphasize the importance and feasibility of improvement measures.
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