Analysis on the Pit of Company Registration on the Road of Mobile Phone Entrepreneurship in industrial and commercial registration

After the founder pulled a group of people to set up a team to start work, the issue of company registration was immediately put on the agenda. Company registration seems simple. Just find an agency to handle it. If you are not careful, the journey of digging a hole for yourself begins! Let's take a look with Mande Enterprise Services!

The name of 1. font size.

In the "Regulations on the Administration of Enterprise Name Registration", the requirements for the font size have been specified in detail, and the compliance of the font size is not explained here. It is suggested to consider the following points:

(1) If your company is a product type, the brand name and product name of the company may be different. Why? Because your company is likely to make a variety of products, even if it only makes one product, it may also lead to the company's transformation to other products. For example, Youku's company name is He Yi Information Technology (Beijing) Co., Ltd., and 360' s company name is Beijing Qihoo Technology Co., Ltd., which I never expected (embarrassed to mention this chestnut, because I am a brain-dead powder of their family) to be Beijing Wanhe Tianyi Film and Television Culture Co., Ltd.

(2) If you want to use the product brand as the company name, it is recommended to check whether the registered trademark and domain name are still there. Domain name, such as. com，。 com.cn，。 Net and. Cn, it's still there. If they have been hoarded, consider whether you can afford that price. Chinese domain names are basically useless. Don't be fooled by the domain name seller. I will elaborate on the issue of registered trademarks in the article "Intellectual Property Protection".

(3) The company name is very important. Once it is taken, don't change it easily, which will cost a lot. If the company name is changed, it will involve the change of registered trademark, domain name, copyright and other matters, which will consume the internal resources of the company.

(4) When the industry and commerce submits the pre-examination of the firm, the shareholders must be consistent with your subsequent registration, otherwise you may have to make an extra trip to the industry and commerce bureau to make relevant explanations.

(5) The brand name is different from the registered trademark. Different people can apply to register a company with the same brand name in different places (usually in the city). Therefore, if the company takes the brand name as the brand, it must be remembered that the company must apply for a registered trademark after its establishment.

2. Registration time point

Many people think that when to register a company is not a big problem, so they will wait until everything is ready before choosing an auspicious day to register a company. In fact, once the team is stable, the sooner the company registers, the better.

Why? Because the company is the legal subject, you have to do a lot of things with this subject. For example, the official account of WeChat WeChat needs to be registered as early as possible for protection. Everyone can't transfer the official account of WeChat. You can't register as an individual and then consider changing companies. If you want to recruit people, you can't apply for an account without a business license on a platform like Lagou. There are also AppStore applications, registered trademark applications and so on.

If you want to be a new third board or IPO, it is a hard requirement for the company's establishment period. The New Third Board must be established two years after the establishment of the company. So the sooner the company is registered, the better.

3. Company type selection

Company types include industries (operating characteristics) and organizational forms, which are described as follows:

(1) Today, internet plus is so popular, it is best for your industry form to be related to the Internet. Try to take Internet technology, information technology, network technology, e-commerce and cultural creativity as industry characteristics, which is far higher than your business consulting, trade, industry and trade, and your customers will not think that you are a very traditional and outdated company.

(2) The organization form is basically a limited company, but it is suggested that you should never register in a one-person limited liability company unless absolutely necessary. Although the shareholders of a one-person limited liability company are relatively simple and easy, once you register in a one-person limited liability company, you have to prepare financial and accounting reports at the end of each fiscal year and have them audited by an accounting firm, which increases your workload. Of course, if your company wants to set up a wholly-owned subsidiary, a one-person limited liability company is a good organizational form.

(3) I will explain the registration of option pool Platform Company in subsequent articles.

4. Scale of registered capital

After the revision of the new Company Law in 2006, the registered capital can be falsely verified and changed to subscription system. The subscription system stipulates that the registered capital can be transferred to the company at any time, which makes many entrepreneurs feel that they can pay at any time anyway, and making the registered capital bigger shows that the company has strength and face, so they often register a company with 5 million, 65.438+million or even tens of millions, but they don't know that they have dug a super pit for themselves.

Because even if you subscribe, the money will be made up sooner or later. In case of disputes in the course of business and litigation compensation, the court will let you recover the subscribed capital. In other words, although the registered capital of a company is a subscription system, it should not be too capricious.

Take chestnuts for example. The registered capital of the company is 6,543,800,000 yuan, and you account for 70%, that is, you have subscribed 7,000,000 yuan. If the company is in debt of 50 million yuan in the future and the assets of the company are insolvent, you, as a shareholder, must bear joint and several liability within the limit of the subscribed capital contribution of 7 million yuan. If the registered capital of your company is 65.438+0 billion, you only need to bear 700,000 joint and several liabilities, even if the company owes 65.438+0 billion. This is not an alarmist. There have been many similar cases in China.

Of course, the smaller the registered capital, the better For example, if you register a company with 30 thousand yuan, it will usually be unpopular with banks and customers.

In addition, if your industry needs pre-approval and post-approval, you must pay attention to the amount of registered capital to meet the approval requirements. For example, if you want to be a national SP (such as SMS agent), the registered capital needs more than 654.38+million.

By the way, many traditional enterprises like to have more registered capital. A very important reason is that it is a hard target for Party A to require registered capital when bidding, so they like to register companies like100100 10008, because sometimes Party A requires the bidding company to need more than1000 (excluding 65438) which is beside the point.

Then the question is, how much is the whole registered capital appropriate? For entrepreneurial companies that need continuous financing, I personally suggest that the amount should be set between 30- 100 according to their expected financing scale. Give a chestnut:

(1) You have three partners, all of whom are _ Si, and they have no money. The equity ratio is 70%, 20% and 10% respectively. It is planned to raise 2 million yuan for seeds or angels, so it is suggested that you use 1 10,000 yuan for registered capital.

(2) After the seed or angel investors agree, they plan to transfer 20% equity and invest 2 million yuan. The investors in the first round are basically individuals. You can ask the investor to transfer 2 million investment funds, of which 300,000 will be transferred to the company account as capital increase (non-share transfer), and the other 6,543.8+0.7 million will be transferred to you personally, and 500,000 will be kept as off-balance sheet expenses without invoicing, leaving 6,544.47.

(3) This round of investors and original shareholders actually increased their capital, and finally the registered capital became 6,543,800+0.5 million, all of which were subscribed by shareholders.

There are some precautions in this process. For example, investment funds are usually transferred from personal cards to corporate bank accounts. Please be sure to indicate "investment funds" in order to fully explain that you have subscribed, otherwise it will be difficult to explain whether you borrow money from individuals or invest in the future.

In addition, the external investors actually contributed 2 million yuan, but the industrial and commercial registration only contributed 300,000 yuan. In the future, he will lose some money when transferring his equity and pay more personal income tax, but the earlier the investor is, the higher the return on investment will usually be, not less than this small amount.

5. Other precautions

Although the company registration procedure is simple now, I still suggest to find an agency to do it for you, so that you can avoid detours, because there are still many details in the materials you have prepared, and you will spend more time going to the industrial and commercial bureau (for example, many people will draw up a "shareholders' charter" according to their actual situation, rather than according to industrial and commercial standards. Some local industrial and commercial bureaus will not accept this situation, and some places you have to wait a few days). At present, the agency fee is usually only a few hundred yuan, which can save you time to invest in entrepreneurial business.

In addition to helping you prepare materials, the agency will also help you run errands. Except when engraving, you need to bring your ID card to the scene, and you basically don't have to run by yourself.

The company registration process usually takes about 3-4 weeks. If there is a financing need to get the money as soon as possible, the agent will take effect immediately at this time. Spend more money and hurry, and you will usually get a business license the next day.

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