What does ip design mean?

Ip design is to design an image for ip.

After an IP has a certain influence, it needs further mining and development. In the process of this form transformation, IP image design is needed. Need a graphic design, such as the album of four classic novels, then all the characters in this album are an IP image design.

The modern business world involves IP image design, and the second category is IP image design of comics such as expression packs, which we are familiar with, such as Taskey, Peach Duck, a Zen monk and so on.

Ip design process:

According to the user's portrait, clear the design requirements, design the IP image of the product that users like, and the product serves users. When we formulate the design strategy, we describe and analyze the platform users, so as to ensure that the IP settings not only meet the product positioning, but also are loved and recognized by users.

Designers should analyze the user's image and refine the user's personality characteristics and keyword descriptions. After analyzing the user's behavior, we study and analyze the user's psychology through user interviews and questionnaires. For the outside public, IP image is more of a product brand symbol, which enhances the brand awareness of users. Finally, the design strategy is made according to the design guidance and user analysis.