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How to design a LOGO yourself

Zhonghui Design (professional logo design company) answers:

Designing your own Logo is a very meaningful and interesting creative project. The following are the design steps shared by Zhonghui Design:

1. Know the brand

In the early stage of design, we need to know the company or organization to which this Logo belongs, their brand attributes, target customers, style and image, etc. Knowing the brand can help us better convey the corporate image.

2. Collect materials and find inspiration

It is necessary to collect relevant information such as pattern materials and swatches through online photo libraries, blogs, video courses and other written and non-written channels, and combine the visual elements experienced in daily life to generate happy creative inspiration.

3. Establish design principles

Defining design principles makes it easier for you to realize your creative vision. Before designing Logo, it is a good choice to clearly define the features to be displayed and give them a stronger correlation with the target.

Write down a preliminary sketch

When sketching, you need to draw the frame of each element first and then fill in the details. The initial sketch should be concise, maybe only a few strokes and basic geometry. For people who may have a sharper imagination, there should be no problem with detailed individual sketches such as algorithms, shadows and lines.

Step 5 Choose design materials

After starting to draw the first draft, we need to choose our own perfect elements to mark it. It can be abstract patterns and concrete symbols, including products used by members, explaining brand image and business fields. ?

6. Use digital tools to complete

Graphic typesetting, line adjustment and color matching are carried out through manual sketches, and improvement details are gradually added, such as adding background, adding element layers, concept correction and color matching. , can help you complete a more exquisite and unique Logo.

In the process of designing Logo, we should not only ensure that the design meets the brand requirements, but also consider its display effect in different scenarios. In addition, we should also pursue the simplicity and creativity of Logo. Finally, before you submit it to customers or friends for feedback and evaluation, you must comb and modify it many times to get a perfect and outstanding Logo scheme.

To sum up, we should pay attention to several aspects in designing a unique Logo: deeply understand the objects distributed by the brand, and analyze the elements, outlines and colors covered by the logo; Collect inspiration and reference samples, operate and continuously develop design schemes; Creating a wise man needs money, resources and financial resources, and fully considers all factors; Use advanced digital technology to sublimate the final quality of Cheng Tang, and constantly bring forth the new. Only by constantly trying and practicing can we find our own "design portrait", get a high enough return and be truly successful.

Zhonghui Design Original Logo Design Works

The above is the content provided by Zhonghui Design (Beijing Zhonghui Avenue Consulting Co., Ltd.). Zhonghui Design, a professional design company, has been deeply involved in the design industry for many years and has many case experiences. I hope it helps you.