What are the general specifications of the brochure?

Hi, hello, author! I'm the designer of Torch Road design, and I'm glad to help you answer it!

Usually, the specifications of brochures are different according to different needs. The most common size is A4 size (2 10mm × 297mm), which is a standard international paper size. A4 size brochures are easy to make and read, and more economical. If you want the brochure to be more exquisite and portable, you can also choose the specifications of the folded brochure, such as 30% off and 40% off. Folding brochures are usually only half the size of A4 paper, or smaller, so as to be easy to carry and distribute at event sites or exhibitions.

Judao design

Of course, the specifications of the brochure will change because of the content and design requirements. For example, if you want to design a brochure with more pictures, you can choose a larger size, such as A3 or larger. And if your brochure only needs short words and simple design, it is more appropriate to choose a smaller size, such as A5 or smaller. In addition, there are some special specifications, such as long brochures, which are suitable for displaying bar graphs or long strips of content.

Generally speaking, the specifications of brochures should be considered in combination with your actual needs and target audience. I hope my answer is helpful to you. If you have any other questions about the brochure, please feel free to ask me!