What are the design methods of book covers?

1, content matching method

In book cover design, the design method of matching content with cover design has a long history and is one of the oldest design methods in book cover design. Especially in literary books, this design method is the most widely used. Of course, the content matching method not only refers to the matching between the specific content of the book and the cover content, but also includes the matching between the attributes of the book and the cultural representation of the cover design. For example, in the face of China traditional culture books, cover design should try to choose materials related to traditional culture. Of course, these materials include not only specific cultural materials of points, lines and planes, but also some abstract materials that can represent traditional culture. In many cases of cover design of cultural books, many covers choose colors and patterns representing cultural symbols of a certain period and era, which is a typical case of the application of content collocation method.

2, concrete interception method

A figurative object refers to a specific representative person or object in the current book content. This cover design method is similar to the content matching method, but the difference is that the core of the specific object interception method is the focus, that is, the specific object, while the content matching method is from a macro perspective. The design advantage of concrete object interception method lies in its visual impact and extensive association. It is precisely because of this huge visual and psychological effect that the validity of books' judgment in front of the audience is promoted, thus enhancing the readability conjecture of books and further affecting the sales of books.

3. Description of artistic conception

The design of book cover greatly affects readers' purchasing desire and reading rate. Imagine that if two books with the same content are placed in front of the audience, the audience will largely choose the book with the more attractive cover. In fact, the contents of the two books are the same. This truth tells us that interesting cover design will increase the market share of books. Artistic conception description is a cover design method based on this background. Artistic conception is difficult to express in concrete words, and more is displayed in visual images. It requires designers to refine and expand according to the specific contents of books, so that the images with artistic conception contain all the contents, and achieve a preconceived effect, thus guiding readers to open books and seek answers. This is the effect that the artistic conception description method needs to achieve.

Of course, there are many kinds of book cover design methods, and there are different design methods according to different divisions, which requires designers and practitioners to choose reasonable methods according to different times and environments, and finally achieve practical results. In a word, book cover design plays an important role in book binding design, and we should attach great importance to it and seek the most effective way to realize the functionality and aesthetic significance of book binding.