Case analysis of public relations (McDonald's)

1. In order to ensure that the product quality is not caused by raw materials, problems are basically eliminated and prevented.

The environment of McDonald's is very good. The market developed by McDonald's is only aimed at young and middle-aged people, but it also includes many other age groups. McDonald's pays great attention to hygiene. McDonald's is a fast food industry. Whether adults or children, workers or students, everyone needs and wants to eat fast food. So popular.

McDonald's has established its own corporate image. Establish a well-behaved enterprise among the public and pay attention to environmental sanitation in its own aspect. In the relationship with consumers, we provide a beautiful environment, good waiters and fast services. Consider the problem from the customer's point of view. Everything is for the customers. Mcdonald's public relations has achieved attractive results.

* * * relationship, the most important relationship. McDonald's is a fast food restaurant. The most important thing is to invite consumers, customers and friends to handle customer relations.

(1) We should improve ourselves. Hygiene must be paid attention to, and raw materials must be very strict.

(2) We should always operate with the idea of thinking for customers.

(3) Trained waiters should make people feel kind, both kind and lovely.

We can handle customer relations well.