Nowadays, people's awareness of Qingming, Dragon Boat Festival and Mid-Autumn Festival is getting stronger and stronger. However, more people regard traditional festivals as ordinary holidays for leis

Nowadays, people's awareness of Qingming, Dragon Boat Festival and Mid-Autumn Festival is getting stronger and stronger. However, more people regard traditional festivals as ordinary holidays for leisure. (1) Social existence determines social consciousness, which is relatively independent. The traditional festival culture formed in farming society lacks modern elements and cannot fully adapt to people's cultural demands under contemporary production methods. Values play a guiding role in people's understanding and transforming the world. Due to the deviation of value orientation, people lack a comprehensive understanding of the value of festival culture.

(2) The government should actively perform the function of organizing socialist cultural construction and give full play to the financial support for traditional festival cultural activities. Give play to the role of the market, guide enterprises to develop products with traditional festival cultural elements, and strengthen the spread of festival culture. Urban and rural grass-roots autonomous organizations promote the inheritance of traditional festival cultural connotation through democratic management.

(3) Examples of theme activities: Reading Festival with the theme of "Rereading Li Sao and Remembering Qu Yuan". Significance of the activity: promoting the inheritance and innovation of China traditional culture; Carry forward the Chinese national spirit with patriotism as the core.