Essay Sample: How far can ***shared cars go after ***shared bikes

The following article is for reference only, and it is recommended to read it over and over again to internalize it into your own knowledge base and apply it more often:

After the net car and ***shared bicycle, ***shared car has become a new hotspot in the field of ***shared travel. Global Car Share (EVCARD), Touge (TOGO), CAR2GO, Xiaoyi Rent-a-Car, and Baojia Travel ...... Some industry insiders predict that 2018 will be the year when ****shared cars usher in a breakthrough. (January 30, China Youth Daily)

Since 2016, ****shared bike came out of nowhere, a bike "whirlwind" has been blowing around the country. In the major operators to attack the city under the carnival, the bicycle market is gradually approaching saturation, ushered in the second half of 2017 "significant cooling". So, many companies began to shift positions, looking for the next wind mouth, **** enjoyment of the car came into being. However, compared to the car, *** enjoy the car model is more complex, in view of the previous *** enjoy the car "chaos from the birth", the *** enjoy the wind of the car and how long can last?

From the point of view of market demand, the previous *** enjoy the car can be successful, because it meets the public "last kilometer of the city" travel needs, effectively solving the problem of travel in close proximity, and for *** enjoy the car, we are very difficult to find its use in the actual travel, or that it lacks competitiveness in the same product. Lack of competitiveness in similar products. Because in the city long-distance problem, online cab, cab and subway can already meet our needs, while in the domestic long-distance there are trains, high-speed rail and airplanes. As the saying goes, there is a market only when there is a demand, **** enjoy the car if only copy the model of "single car" without showing its unique advantages and functions, then I think, first of all, the value of its existence will be questioned.

Secondly, from the user's point of view, ****shared cars are more demanding for drivers. The *** enjoyment automobile is different from the bicycle, need to user's driver's license and other documents for qualification audit, a lot of young groups because there is no driver's license can't use, a lot of older groups also because of age, body and other reasons can't go with, then this will limit the *** enjoyment automobile user group, let *** enjoyment automobile can only become a "niche "The company's website is a great place to find out more about the company's products and services.

Moreover, considering the cost, ****sharing cars also face the problem of being difficult to maintain. Different from the cost of a few hundred dollars of bicycles, a *** enjoyment of the car is often more than 100,000, and, subject to the relevant indicators and policies, but also the operator to pay for car insurance, maintenance, parking fees, labor maintenance and other additional costs, in addition, most of the *** enjoyment of the car is currently using new energy vehicles, so you also have to consider the construction of charging stations. As a result, these visible "fixed costs" and invisible "silent costs" in actual operation have lengthened the cycle of realizing profitability of ****-enabled vehicles, which in turn makes it more difficult to maintain operations.

In addition, from a long-term perspective, "****shared cars" will also bring traffic congestion and other urban governance issues. Like Beijing, Shanghai and other big cities, the original traffic has been overburdened, if the influx of a large number of *** enjoy the car, then I'm afraid the future traffic will be more congested. Moreover, the car can not stop and go, but also need to find a suitable parking space, but now many cities often have "find parking space difficult" problem, which increases the user "find parking space" trouble, is likely to breed The problem of "chaotic parking" has been a major issue in many cities.

From this point of view, in the process of the development of ****shared cars, how to deal with ****shared cars and the docking of the public ****rail transportation, how to attract customers, retain customers, how to achieve profitability as well as to solve the problem of occupying the city's resources and other issues, the urgent need for all parties to wisdom of the answer. The author believes that this not only requires the efforts of enterprises, but also need to rely on the supervision and planning of government departments, can be described as a long way to go.

So, as a product of the "**** enjoyment economy 2.0" era, **** enjoyment of the car if you want to go a long way, you must gather the strength of all parties, reflecting their own in the context of the new era of progress and advantages, or else, can only be a flash in the pan.