How to integrate traditional marketing and network marketing

1. First, enterprises should know their own products. . Only by understanding the characteristics of the product itself can we know the market demand that the product can meet, and then describe the characteristics of the target customer group and implement online marketing.

Secondly, we need to know the consumer characteristics of the target market. Network users can be classified according to some characteristics of users, so as to grasp the main characteristics of the target market consumer groups.

3. Third, the strategic promotion of network marketing. Network marketing needs to select and comprehensively use several communication methods from a strategic perspective in order to achieve the purpose of marketing promotion. This step is the core of network marketing and the embodiment of the organic combination of traditional marketing and network.

4. Finally, the evaluation of network marketing effect. While realizing network marketing, it can also provide rich market data for enterprises. Good network marketing activities are strategic measures for enterprises to achieve multiple goals.