What are the dressing tips in the sales industry?

Sales is a process of introducing the benefits provided by goods to meet the specific needs of customers. For salespeople, sales is a profession, a challenge to be a man, fierce competition and self-management. Therefore, professional salespeople should have high quality in strength, flexibility and endurance. Customers are God, successful sales are the only purpose of sales, and perfect and suitable clothing is the first step of successful sales.

Overall rigidity

Correct dress can make the body and appearance form a harmonious whole beauty.

The overall beauty of clothing is composed of many factors, including human body and internal temperament, style, color, texture, processing technology and even environment of clothing accessories.

To adhere to the integrity of dress, the key is to pay attention to two aspects:

1, observe the established collocation of the clothing itself.

For example, when wearing a suit, you should wear leather shoes, not shoes, sandals, slippers or sports shoes.

2, make all parts of the clothing adapt to each other.

That is, the part obeys the whole and strives to show the beauty of the whole and the whole.

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The correct dress should be based on overall consideration and careful collocation. All its parts should be "self-contained", but also echo and cooperate with each other, so as to be as perfect and harmonious as possible on the whole. If there is no connection between the parts of the clothes, there is no point in perfection.

Applicability principle

In sales work, men should wear dark suits, ties, white shirts and trousers. Ladies had better wear white shirts and skirts. The general dress code is:

1. In sales work, clothes should fit your body, be neat, natural and generous, and be comfortable to wear.

2. Clothes should be suitable for your age.

3. Clothing should be suitable for your occupation and identity.

Clothing should reflect a courtesy, and in sales work, we should choose clothes that conform to the environment and etiquette.

At present, suits are the most common and standard clothes for salespeople all over the world. Suits, shirts, ties, shoes, socks, belts, etc. Is a unified whole, their unity and coordination can make the wearer look stable, elegant and natural.

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The first impression is often profound and lasting, and the first impression left by the salesperson to the customer is in his own hands. We must start with the details, establish confidence in getting along with customers, and actively create a good sales atmosphere.

Personality principle

The clothes a person wears can often convey a lot of information such as personality, hobbies and psychological state. The principle of dress personality not only refers to personal character in the usual sense, but also includes personal characteristics formed by the reflection of a person's age, figure, temperament, hobbies, occupation and other factors in appearance.

"measure" clothes selection

For marketers, the word "quantity" refers not only to the size of clothes, but also to the personality of people, that is, when choosing clothes, we should highlight our strengths and cover up some defects according to our personal characteristics. Clothes that can be integrated with personality will make people natural and vivid.

Suit oneself

All kinds of clothes have their own styles and connotations. Knowing clothes should be the same as knowing yourself, so as to find clothes that suit you.

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With personalized clothes, you can coordinate with your own personality, set off your own personality, show your own personality and make yourself different; Only when clothing is in harmony with personality can it give full play to its effect and shape its best image and etiquette.

Principle of neatness

Sales is a highly service-oriented profession, which requires that clothes should be clean and tidy under any circumstances, and there should be no stains, especially at the collars and cuffs. Especially in summer, it is easy to leave sweat stains on clothes, so it is necessary to wash them in time. Clothing should be flat, buttons should be complete, there should be no place to open the line, and there should be no holes. Underwear should also be washed and changed frequently, especially suit shirts, which should be very clean.

Dress neatly, which is reflected in the following four aspects:

Dress neatly.

No folding or wrinkling, no ironing or ironing.

The skirt should be intact.

It shouldn't be broken and patched. As for the "beggar costume" that threatens self-harm, it should also be banned in formal occasions.

Dress clean.

It should not be dirty, smelly and boring. There is no point in delaying coping and wearing dirty clothes for any reason.

Dress hygienically.

All kinds of clothes should be changed and washed frequently, and obvious stains, oil stains, sweat stains and body odor are not allowed.

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Leather shoes should be oiled frequently to keep the vamp bright, and once the dust falls, it should be wiped off in time. Wash and change socks frequently, especially those with sweaty feet, and pay more attention to the cleanliness of socks. On some occasions, it is necessary to change slippers in the room. If socks smell, it will be annoying and embarrassing.

Colors suitable for different industries

Color is the soul of clothing, and different colors of the same clothing often reflect different styles and feelings. For people of different occupations, the choice of color is also particular.

1, salesperson

The customer needs to feel "trustworthy", and taupe can satisfy this feeling.

2. Customer service personnel

Often need to face the customer service industry, suitable for light yellow or milky white. This color will make you look more "friendly" and more energetic.

3. Financial personnel

Feeling generous and steady is the message that the financial industry needs to convey, and light gray can just meet this demand.

4. Medical personnel

Easy-going and gentle is one of the elements for medical practitioners to eliminate patients' psychological tension. Light green and light pink give people a gentle psychological impression. At present, many hospitals have adopted this color.

5. Media personnel

The mass communication industry has always given people a lively impression, so the suitable colors are naturally limited, such as pink, light purple, black and other colors, which can show the vivid creativity of this industry.

If you want to add points to your professional image, you might as well work harder on the choice of shirt color. Observation and study is a good way to dress. In addition, the tie matching and the color of pants also need to be considered as a whole. After finding Rightstyle, you can be sure to open the wardrobe at will, and look good in any way.

Suit etiquette

Suit is the most popular clothing in the world at present, and it is also the first choice for marketers to dress in formal occasions.

If marketers want to make their suits really satisfactory, they should follow the rules in three main aspects: the choice of suits, the way of wearing suits and the collocation of suits.

Generally speaking, if you want to choose a suit with pure taste, good shape and suitable for business communication, you must master its fabric, color, pattern, style, size and workmanship. In general, wool should be the first choice for suits, and the color should be taupe. Marketers value maturity and stability, so their suits are generally better without patterns.

The suit that marketers wear in formal business communication must be a suit. Sometimes, the suits that men wear in business communication are simply called business clothes by marketers. It is best to wear a three-piece suit when attending high-level business activities.

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When wearing a suit, it must fit loosely. A suit, no matter how famous its brand is, you should never wear it as long as its size doesn't suit you. In business activities, whether the suit a marketer wears is too big, too small, too fat or too thin, it will certainly damage his personal image.

Chinese tunic suit etiquette

Zhongshan suit is the national costume of our country, and it is also the traditional costume of Chinese men. Its front placket has five buttons, a closed neckline has a weather button, four patch pocket at the top, bottom, left and right, and the cover is a cover button.

The tunic suit pays attention to high quality, neatness and smoothness, and a white shirt collar can be slightly exposed in the collar. Don't bulge your pockets and wear too thick underwear to avoid bloating. No matter what social occasions, you should fasten your buttons and collars.

Adult men wear a wool tunic suit with the same color from top to bottom, which will look solemn, dignified, steady and generous with black leather shoes. They are full of the style of China men, and they can attend various diplomatic and social occasions in Chinese tunic suits.

In foreign countries, the host asks for formal attire, and we wear a black Chinese tunic suit to the party, and others will show respect and acceptance.

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Our country stipulates that in hot summer, you can also wear a stiff-necked short-sleeved shirt and tie or a short-sleeved open-necked shirt with good texture on formal occasions. However, due to the influence of foreign culture, the number of men wearing Zhongshan suits has generally decreased.

Female dress etiquette

Women's clothing is more colorful, novel and unique than men's clothing. They not only use clothes to show their beautiful posture, but also show their self-cultivation and style.

As far as clothes are concerned, there are three basic types of professional women's wear: dresses, dresses and cheongsam.

Women's suits (tops and skirts)

Skirts can best reflect the charm of women, and a decent skirt can fully show the beauty and elegance of women. Dress has become the most standard work dress for professional women with its rigorous form, changeable but not messy colors and novel and not weird styles.

Dress

Dresses and two-piece dresses can be worn alone or with tops. Although suitable for some occasions, it looks less powerful than suits and skirts.

chi-pao

Cheongsam is a traditional women's dress with strong national style unique to China. With its smooth curve shape, cheongsam perfectly and naturally outlines the graceful and feminine figure of oriental women, and reflects the subtle and dignified oriental charm. The oblique lapels with high collars make the rigor of cheongsam relaxed and lively, and it is easy to move.

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Women in China often wear cheongsam to attend formal social activities abroad. Qipao, a national costume, is more suitable for the figure of most women in China. Because of its simplicity, elegance and beauty, it has been appreciated by many foreigners.

Tips for dressing for self-employed people

Self-management means that operators can determine their own business direction and objectives according to market demand without violating national laws and regulations. Self-employed, that is, self-employed and self-financing, is a kind of freelancer. There is no strict requirement on the dress of independent operators, as long as they follow the general dress principles.

Dress occasion

For self-employed operators, there is no strict dress code, which does not mean that they can wear whatever they want. Dress depends on the occasion.

On formal occasions, if you don't like to wear a whole suit, you can choose different colors of suits, but the color must be darker. You can choose a brighter shirt, so you can get rid of the tie.

You'd better not wear a suit at a friend's party. Friends gathering is a leisure way to entertain themselves. If you wear a suit, it will affect the mood of other friends and prevent you from communicating with some new friends quickly. It's best to wear some casual clothes, such as plaid or shirt, T-shirt with dark flowers. If you have a good figure, you can wear a T-shirt that fits you better.

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When attending a party, the color of clothes should not be too dark. You'd better choose a bright medium color. If you often go to the construction site for inspection, it is best to prepare a set of tooling around you and change it before going to the construction site, so that the work efficiency will be higher.

Dress collocation

Wearing a western dress shirt must be monochrome.

White shirt is the only choice for business men in formal business entertainment. In addition, blue, gray, green and black can sometimes be considered. Mottled shirts, or shirts with red, pink, purple, green, yellow, orange, etc. , is not desirable.

When wearing a suit, all buttons of the shirt, whether buttons, collar buttons or cufflinks, should be buttoned one by one.

When wearing a suit, the sleeve length of the shirt should be moderate. The best way to look is to show the shirt cuff just about 1 cm.

When wearing a long-sleeved shirt, whether wearing a coat or not, the hem must be tucked into the waistband evenly and carefully. It should not be wrinkled at the junction with the waistband, staggered up and down, twisted left and right, and especially it should not be partially or completely exposed outside the waistband to "move freely" or "escape".

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The size of the dress shirt should fit, especially the collar and bust should be moderately elastic and the hem should not be too short. In his own office, business men can temporarily take off their suits and jackets and wear long-sleeved shirts and ties directly, but they can't go out to do business in this image, otherwise it will be indecent.

Shirt recognition

When choosing a dress shirt, you should pay attention to the following aspects:

Fabric appearance

Dress shirts are mainly made of high count worsted cotton and pure wool products; You can choose a blended shirt with cotton and wool as the main components as appropriate; Shirts made of flannel, washed cloth and chemical fiber cloth should not be selected; It is not advisable to choose shirts made of pure silk and pure linen.

Color feature

The dress shirt must be a single color.

White shirt is the only choice for business men in formal business entertainment. In addition, blue, gray, green and black can sometimes be considered. Mottled shirts, or shirts with red, pink, purple, green, yellow, orange, etc. , is not desirable.

Mode aspect

The dress shirt had better have no pattern. You can wear a thin vertical shirt for general business activities, but you must not wear a vertical striped suit at the same time.

Printed shirts, plaid shirts and shirts with figures, animals, plants, words, buildings and other patterns are not formal shirts.

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Generally speaking, the collars of formal shirts are mostly square, short and long. When choosing a shirt collar, we should combine the personal face, the shape of the neck and the size of the tie knot to be tied, and the difference should not be too big.

Clothing trap

French fashion designer Pierre Cardin once pointed out that the traps that men often enter when dressing up are as follows:

1, the trouser legs are too short, indicating that the legs are short and the center of gravity is too high.

2, the crotch is too big, it seems to be dragging its feet.

The collar of the shirt is too big, which looks loose.

4. The colors of tie and clothing don't match.

The sleeves on the suit are too long, which makes them look weak.

6, shoes and clothing do not match.

Therefore, dressing should consider many factors comprehensively. Take the obese figure as an example, the obese figure as a whole has a three-dimensional beauty. In order to look slimmer, you can choose a style with vertical lines to make it look long and narrow visually. It is a good choice to have vertical and tight fabric patterns, so as to avoid horizontal lines corresponding to shoulders and loose waist styles. Flat shoulder style, V-neck and pendant accessories arrangement can make you lighter.

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In terms of body shape, the inclination of shoulders is also a factor to be considered, including normal shoulder degree, parallel shoulder degree and oblique shoulder degree. It needs to be set off and compensated by the change of collar type and shoulder structure style. Choosing clothes and considering the relationship between collocation and body shape can fully show the personality of clothes.

Eight principles of men's dress

Most men don't pay much attention to clothes, but in formal occasions, men's clothes are mostly the embodiment of taste. Experts pointed out that men's clothes have eight golden theorems, namely:

1, the less obvious the pinstripes or squares, the better. Choose a fabric whose pattern can only be seen through careful observation.

2. Shirts with buttons on the neckline are strictly forbidden to be paired with double-breasted suits; If you don't wear a tie, don't wear a shirt collar.

3. No matter how good the leather shoes are, don't wear them for more than 3 days.

The tip of the tie should not be lower than the waistband, but it should not be higher than the waistband.

5. The material and color of the belt and shoes should be the same.

6. Gentleman's demeanor begins with the first step, and formal attire can only be matched with traditional solemn lace-up shoes.

7. Don't wear non-black leather shoes on formal and grand occasions. Even if it is polished decently, it will appear that you don't know decency.

8, regardless of age geometry, flower socks are never suitable for men.

garments in Western style

When wearing a suit, you should pay attention to the fact that the sleeves of the suit jacket are shorter than the sleeves of the shirt 1 ~ 3 cm, and don't forget to remove the trademark of the cuff. The jacket and trousers pockets of a suit should not bulge. Double-breasted suits must be fully buttoned, with one or all buttons on the top of the single-breasted suit, one or all buttons in the middle of the single-breasted suit, and two buttons in the middle of the single-breasted suit.

The color of the tie should be harmonious and not dazzling. Generally, the length of a tie should be such that the tip of the tie covers the belt buckle. The tie clip is placed on the fourth button of the shirt from top to bottom, and the tie clip should not be visible after the suit is buckled. In addition, the shirt collar should not be too big, and the shirt button must be buckled when wearing a tie, and there should be no gap between the collars. The standard length of trousers is that the trouser legs cover the leather shoes, and hands should not be inserted in the trouser pockets often. The colors of leather shoes, shoelaces and socks should be coordinated, and the color of socks should be darker than that of suits.

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Generally speaking, a black suit and a white shirt are common collocations. If you don't want to be so old-fashioned, you can start with the details, the same color, but you can consider some styles with dark squares and shading when choosing.

Suit pant

Pants are usually sold with suits, but you can also buy pants separately. Pants purchased separately often can't be matched with your suit, but can only be matched with shirts, one-piece suits or other tops.

The matching of trousers is very important. Appropriate length, not too long, too long will affect the visual effect and make it inconvenient to move; It can't be too short, or the tall one will look unstable, and the short one will look even worse and shorter. The standard is that when the trousers stand naturally after being closed, the length of the trousers cannot cover the heels of leather shoes or expose socks, which is normal within this range. The crotch should not be too big, otherwise it will give people the feeling that it is not neat enough. At present, the fabric of trousers is the best, with good drape, no wrinkling, soft touch, elegant color and relaxed elegance.

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In recent two years, the trousers with flat front design have appeared, which is a fashion choice for young people and suitable for young people with small waistlines. If you are fat, choose the traditional pleated style.

tie

Tie is an important ornament of a suit, which plays a finishing touch in the wearing of a suit.

There are many kinds of ties, which can be roughly divided into general ties and variation ties. Ordinary ties include slipknot ties, square ties and bow ties, while varied ties include bow ties, western-style ties and ring ties. From the perspective of tie fabrics, there are wool, silk and chemical fiber.

Silk ties are the best, and ties with twill patterns are the most widely used varieties.

Generally speaking, you should wear a tie on formal or informal occasions. The way to tie a tie is also very particular. Generally, after the collar of a shirt is buttoned, the tie is sleeved outside the collar, and then the wide piece is slightly pressed under the collar corner, and the other end is pulled up, so that the tie is naturally caught in the middle of the collar without turning up the collar.

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Ties and ties must be absolutely clean and neatly knotted. If it's dirty, worn or askew, it's best not to tie it. Because wearing a tie is to further show spirit, dignity and responsibility.

informal dress

Business casual wear

Dress for work, meeting customers and traveling.

Clothing necessities

The combination of styles and colors emphasizes simplicity and elegance; Decent and dignified, not giving people the impression of casual carelessness; Not suitable for wearing round neck T-shirts and white socks; It is advisable that the belt and leather shoes have the same color.

Tying proposal

Oxford shirt with plain face and plain face; Leisure suit and jacket; Suitable casual pants; A textured tie.

Duhui recreation

People who get together with friends, go shopping, go shopping and go to the movies will wear clothes.

Clothing necessities

Emphasize the spirit of leisure, the style and color of shirts are more lively and lively than business leisure; Shirts can be worn outside to set off a casual atmosphere; It is not suitable to wear white or plain dress shirts and trousers.

Tying proposal

Colored striped shirts, POLO shirts; Leisure suit, casual jacket, sweater; Loose casual pants or multi-bag pants.

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In outdoor leisure, the collocation of styles and colors emphasizes looseness and comfort; Printed shirts or brightly colored T-shirts or interesting patterns show personality.

Appraisal of the quality of leather shoes

As the saying goes, "the soles of your feet shine", shoes are the best embodiment of a person's taste. When buying leather shoes, we should not only look at the brand, but also pay attention to identifying the quality of leather shoes.

1. Natural leather has pores. Press the leather surface with your thumb to see if there are fine dermatoglyphics next to your thumb. There are fine lines, and the fine lines disappear after letting go. The natural leather with good elasticity on the surface of leather shoes is good, and the natural leather with large wrinkles and deep wrinkles is poor leather. If there are no fine lines, it is probably not natural leather.

2. Another notable feature of natural leather is that the leather surface is flawed. Generally, the upper of natural leather will have some slight defects in inconspicuous places such as the inside of the shoe. The cross section of natural leather has three layers with different densities: the epidermis is very thin and elastic, with a dense dermis in the middle, and the meat surface below is a loose fiber layer with no obvious boundaries between layers.

3. In the shoes of leather shoes, it is a reinforcing material used to prevent stretching deformation and improve the touch of the foot surface. It is required that the materials in the shoes have delicate feel, good air permeability, excellent moisture absorption and perspiration performance and no fading. Middle and high-grade leather shoes are made of natural leather and cotton cloth. If the shoes are artificial leather, they can only be regarded as middle and low-grade shoes.

4. The quality supervisor reminds you not to forget to check the packaging label. Regular manufacturers mark the manufacturer's name, address, postal code and trademark on the package; Product name, shoe number, article number and product grade; Color, quantity, packaging date and product standard of shoes.