Traditional Culture Encyclopedia - Traditional culture - What are the two propagation paths of soft text on the Internet? What are the diffusion routes?
What are the two propagation paths of soft text on the Internet? What are the diffusion routes?
Horizontal, vertical.
Diffusion includes two dimensions, one is horizontal, which mainly refers to the number of soft text reprints. One dimension is vertical, which mainly refers to the number of clicks or comments on a single soft article.
The promotion of soft articles mainly depends on major portals, personal blogs, industry forums, Weibo, WeChat official accounts and novel websites. Compared with traditional media, the cost of online marketing is relatively low, and it can cover a wider range of people.
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