Traditional Culture Encyclopedia - Traditional culture - How to shoot the promo?
How to shoot the promo?
Post-production initial cutting: initial cutting, also known as rough cutting. The director edits the shooting material according to the script sequence, and edits it into the original fine cut without visual effect, narration and music: after the initial cut is approved by the customer, it will enter the fine cut stage, and special effects and three-dimensional parts will be synthesized according to the opinions put forward by the customer after the initial cut. Recording and synthesis of dubbing: narration and dubbing will be completed in the recording studio, and narration, dialogue and special effects will be carefully processed and synthesized according to the position of the picture. Music: According to the differences of narration, dialogue, sound effect and picture, choose the most suitable music to achieve the best overall effect. Delivery of pressure plate and film: the finished film recognized by customers will be made into *VCD or DVD discs in the form agreed in the contract and delivered to customers. Promotional film is a way of making TV and movies. It focuses on all levels within the enterprise, and plans, shoots, records, edits, dubs, scores, synthesizes and outputs in a targeted and orderly manner to make movies. The purpose is to highlight the unique style and strength of the enterprise, so that people from different social strata can have a positive and good impression on the enterprise, thus establishing a good impression and trust on the enterprise and trusting its products or services. Promotional films can be divided into enterprise promotional films, product promotional films, public welfare promotional films, TV promotional films and investment promotion promotional films from different angles of their purposes and propaganda methods. Planning and creativity are the first step in the production of promotional films. Careful planning and excellent creativity are the soul of feature films. Unique creativity is the key to make the work attractive and highly ornamental. For example, the shocking Indian Ocean tsunami gave people a strong visual impact, and the unique expression made people trust a strange product from ignorance, which is the charm of creativity.
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