Self and traditional media

At the end of the lecture, when answering my question about pay walls, he said something that impressed me deeply: the new media is developing too fast. For traditional paper media, no matter how powerful you used to be, you may wake up one day and find yourself with nothing. Sense of crisis. "Although I don't completely agree with Li's words, we can strongly feel the sense of crisis brought by new media to traditional media practitioners from the words of the editor-in-chief of China's most influential news and culture magazine. The influence of new media on traditional media goes far beyond newspapers and magazines. Television, outdoor, radio and so on are all facing the problem of new media. So what exactly is new media? My definition has two characteristics: first, it mainly operates around the platform "1+2", and "1+2" interacts according to its own rules; Second, Internet information exchange is the publisher of communication, and meeting these two points is the new media. Some people may ask, which category does the media belong to? Most of its publishers are individuals, most of them have no operation, and their influence and communication power are also limited by individuals. I prefer to think that self-media belongs to a special new media. What is "1+2" platform? 1 is a partial hardware platform, and 2 is a partial software platform, which consists of a social platform and an APP. Mobile phone, tablet computer, smart TV, car navigation, set-top box, etc. Belongs to 1, such as Weibo, Renren, Douban and Media app.