Traditional Culture Encyclopedia - Traditional culture - The way of thinking from market to product belongs to
The way of thinking from market to product belongs to
A way of thinking that takes the product as the main perspective.
The traditional product thinking is product marketing thinking, but the current product thinking is based on: user thinking-ethnic thinking as the core dominant idea.
1. Traditional product thinking is marketing-planning thinking-R&D thinking-product function thinking: Traditional product thinking is often classified into simple product functions, certain technologies, and inventions. These are no longer suitable for the social business thinking of the Internet.
User thinking-ethnic thinking has become the core essence of product thinking.
2. The new product thinking is: user thinking-ethnic thinking, the core is to improve the user's experience-happiness-satisfaction-sense of excitement, which is also the foundation of social business.
The simplest and most direct product thinking is: user thinking-ethnic thinking, and a deeper level is: product social thinking-products can be imagined, scenario-based, and disseminated thinking.
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