Traditional Culture Encyclopedia - Traditional culture - How to learn to do business
How to learn to do business
1, market research. Before doing business, you must have a good understanding of this market and market, so you need to investigate and understand the supply and market of this market yourself, and grasp the current supply demand and industry prospect of this market.
2. Field trip. Be sure to go to the field to carefully inspect the conditions of opening a store, and observe the location, supply, decoration style, business model, sales characteristics, rent, competition, people flow, consumption level and local social environment of peers.
3. Fund management. Through market research and on-the-spot investigation, we can probably estimate the interval value of business funds, how much we have, how much we lack, and how to solve the problem of poor supply. And to a certain extent, control the expenditure of funds.
4. Risk assessment. Before doing business, you must determine the amount of money you make, and have your own risk estimation for the business you want to do within the specific scope of business needs.
5. Management planning. According to the above steps, you can open a shop, which requires reasonable management, such as how to control the cost of goods, how to place goods reasonably, how to attract customers, how to increase sales, store direction planning and so on.
6. Good quality and low price. There are many people selling fake goods now, and there are too many people who are short of weight, so you need to sell real goods in sufficient quantity, so that (people are fake and I am real) will be precious and have a good reputation.
7. Understand customer needs. When doing business, we must understand customers' needs and pain points, find ways to meet customers' needs, solve customers' pain points, create demand for business and expand market share.
8. Accept new ideas. Pay attention to news trends and current events. Sometimes a very popular small idea, if it appears in the store, will also drive customers to spend, and use all available channels to open Taobao, take-out and live broadcast in online celebrities.
9. Launch popularity. Shops can increase their popularity and spread word of mouth by publishing activities and special advertisements on local platforms, and more people will enter the store for consumption.
10, resource integration. To do business, we should make an analysis of local resources and contacts, make use of all the people and relationships that can be integrated, learn from each other's strengths and complement each other's strengths, conduct cross-border cooperation and enjoy resources.
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