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What are the driving forces of innovation in internet plus?

"internet plus represents a new economic form, which is to deeply integrate the Internet with traditional industries and create a new development ecology.

From the perspective of industrial form, the integration of Internet and traditional industries is accelerating; From the perspective of innovation mode, the innovation carrier has changed from a single enterprise to an interdisciplinary multi-agent innovation network; From the perspective of production methods, the integration of the new generation of information technology, especially Internet technology, with manufacturing industry is deepening, and the development of intelligent manufacturing is accelerating. From the organizational form, the miniaturization, intelligence and specialization of production are increasingly prominent.

20 years of Internet development and expansion.

Before 10, the Internet gave birth to many economies, which coexisted peacefully with traditional industries. 10 In the second year, the Internet changed and even subverted many traditional industries. This change can be divided into four stages: first, the use of the Internet for marketing, then the internetization of channels, and then the internetization of products. Nowadays, the Internet has been fully integrated into traditional industries such as finance, education, tourism, health and logistics.

Internet plus welcomes new opportunities.

The latest figures show that 85% of netizens in China surf the Internet through mobile phones, but the Internet economy only accounts for 7% of the national economy, and the growth of the Internet economy still has great potential.

"The breakthrough of this combination is intelligent manufacturing." The benefits of intelligent manufacturing are reflected in four aspects: first, personalized customization can effectively combine economies of scale with personalized products and services, and at the same time adapt to the new characteristics of consumption structure upgrading; Second, through system optimization, the operating efficiency of manufacturing industry can be improved and the operating cost can be reduced; The third is to promote the formation of new formats and new models, especially the trend of manufacturing service will become more and more obvious; The fourth is to improve the efficiency of resource and energy utilization.

"The future manufacturing industry must not be a manufacturing industry in the form of mass production, mass production and large projects, but a new manufacturing form that meets customer needs and even innovates customer needs." Regarding the prospect of intelligent manufacturing, Xiong, chairman of China Electronics Technology Group, predicted that if China could seize the opportunity of a new round of deep integration of manufacturing and information industry, it would be possible to achieve "curve overtaking" in the case of relatively backward industries in the past.

"internet plus" tests China enterprises

Liu Liehong, general manager of China Electronics and Information Industry Group, listed three major challenges facing China's information industry at present: First, the contradiction between scale and customization, that is, how enterprises can achieve stable economies of scale and customized customer service with low gross profit margin. "In the past, the technology and investment threshold of the integrated circuit industry was high, and the return on investment was also high. However, under the new normal, the gross profit margin of this industry declined, and how to support high-cost investment and high-tech investment"; Second, in the process of vertical integration of industrial chain and major changes in business model, it is "full of suspense and excitement" for large enterprises or small enterprises to seize the opportunity better; The third is the contradiction between "monopolizing food" and "* * *", that is, how to realize the transformation from a product supplier to a leading enterprise in the platform ecosystem.

"The Internet has started the process of enterprise transformation, not tinkering, but restarting the enterprise." Internet thinking requires enterprises to re-examine the industrial chain, not only to apply Internet technology in the whole process of production, supply and marketing, human and property management, but also to promote business transformation with the help of Internet technology.

"The Internet has just begun to promote new industries and new formats." The insiders believe that with the wide application of Internet and Internet of Things technology, tens of billions of devices will be connected to the Internet in China within five years, which will be closely connected with mobile phones and social networks, and the cross-border integration of Internet and industry is also turning a new page.