What are the manifestations of cultural elements?

Cultural elements generally include three types:

First, the material category mainly refers to tangible products existing in reality, which can be embodied in Hanfu culture, bronze ware culture, tea culture, farming culture, paper-cutting, shadow play folk culture, mountain culture, etc.

Second, the spiritual category mainly refers to spiritual culture, including philosophy, science, religion, art and various ideas, which can be embodied in Zen culture, Taoist culture, Confucian culture, red culture, religious culture, etc.

The third category is symbolic symbols, which mainly refers to expressing cultural elements through language, posture, expression, action, sound, graphics and symbols. This can be reflected in the secondary animation culture, legends, film and television works, Kumamon, Mickey Mouse and other cartoon images.

The development trend of cultural consumption in the new period

Under the background of consumption upgrading, people began to pursue high-quality, high-efficiency and personalized consumption, brand-new consumption characteristics appeared, and cultural development also had new requirements. The consumption of cultural products has gradually shifted from the stereotyped cultural derivatives to the pursuit of more aesthetic, deeper and closer to life.

20 19 "Cultural Development and Reform Plan of the Ministry of Culture during the Thirteenth Five-Year Plan" also proposes to cultivate new cultural consumption growth points by providing personalized and differentiated cultural products. Therefore, Wenchuang products meet the brand-new cultural needs under the background of consumption upgrading by integrating traditional cultural elements into contemporary life.