What is the traditional Huizhou merchant model?

The formation of Huizhou merchants began in the Ming Dynasty. Huizhou merchants are characterized by a large number of businesses and trafficking industries, and the development of production and operation clusters. In just 300 years, how did it change from a small number of people to a capital giant in China's business circles? We should start with its development model and Jia Daoru's business belief.

I. Development of Huizhou Merchants Huizhou merchants grew up in this ancient land of Huizhou. This elite team, one of the top ten business gangs in China, started from the early vendor cluster model, and the industries they experienced started with the smallest things in life, such as rice, tea, silk, ink and porcelain, and then expanded step by step, forming a complete business gang system. The late Ming and early Qing dynasties were the heyday of Hui Gang's capital development and accumulation. At this time, Huizhou merchants mostly controlled one party's commercial activities, such as salt transportation and pawn. In the early stage, it was just a resale business. Later, production and marketing began simultaneously, and industry and commerce were integrated. Geographically speaking, the early stage of Huizhou merchants' development was in Jiangnan, and then with the opening of off-site sales, the figure of Huizhou merchants flowed to the whole country.

Second, the foundation of benevolence and righteousness Huizhou merchants were able to soar from the early neglect to the later period, which also benefited from their belief in Jia Daoru's principles, their belief in the business integrity management concept, and their insistence on taking advantage of righteousness and gaining good market reputation. Huizhou merchants were used to peer assistance at the beginning of their business. Every generation of Huizhou merchants will send their children to study to gain fame. Their investment in education and technology is huge, which also helps them seize business opportunities in market operation. Huizhou merchants are also an independent existence different from other commercial groups in social welfare. After realizing their own prosperity, they have made great contributions to the development of their hometown, vigorously promoting school buildings and investing in factories. And promoted the local economic development.

As the traditional representatives of merchants, the success of Huizhou merchants lies in maintaining and actively maintaining the image of Confucian merchants, so that the society can see that Huizhou merchants are an honest, humble and trustworthy business collective, and the road of Huizhou merchants will be so smooth.