How to run business?

1. For sales representatives, the knowledge of sales science is undoubtedly a must-have. Sales without learning as a foundation can only be regarded as speculation, and cannot truly experience the wonders of sales.　　2. A successful sales pitch is not a story of chance; it is the result of learning, planning, and the application of a sales rep's knowledge and skills.　　3. Selling is all about common sense, but only by applying these proven concepts to "motivated people" can it produce results.　　4. Boring and tedious preparations must be made before you can make a splash.　　5. Sales before the preparation, planning, must not be neglected, prepared to win. Prepare sales tools, opening remarks, questions to ask, words to say, and possible answers.　　6. The power of full preparation beforehand and the inspiration of the scene is synthesized, and it is often easy to dismantle strong opponents and achieve success.　7. The best sales representatives are those who have the best attitude, the richest knowledge of products, and the most considerate service.　　8. To the company's product-related information, manuals, advertisements, etc., must strive to study, memorize, and at the same time to collect competitors' advertisements, promotional materials, manuals, etc., to study, analyze, in order to do "know your enemy, know your enemy," so that you can truly know your enemy. Take corresponding countermeasures.　　9. Sales representatives must read more about the economy, sales books, magazines, in particular, must read the newspaper every day, to understand the country, social news, news and events, visit the customer these are often the best topics, and not to be uneducated, poorly informed.　10. The road to obtaining orders from the beginning of the search for customers, cultivating customers is more important than the immediate sales volume, if you stop adding new customers, sales representatives will no longer have a source of success.　11. Transactions that are not beneficial to the customer are necessarily harmful to the sales representative, which is the most important rule of business ethics.　12. When visiting a customer, a sales representative should believe in the principle of "grabbing a handful of sand even if you fall". Meaning, the sales representative can not return empty-handed, even if the sales pitch did not close, but also to allow customers to introduce you to a new customer.　13. Select the customer. Gauge the customer's willingness and ability to buy and don't waste your time on the indecisive.　14. The important rule of a strong first impression is to help people feel important.　　15. Be on time for appointments. Being late means "I don't respect your time".　16. Sell to Mr. Power who can make buying decisions. You can't sell anything if the person you're selling to doesn't have the power to say "buy".　　17. Every sales rep should realize that the only way to make a sale is to keep your eyes on your customer. The sale can only be successful.　18. Approach the customer in a planned and natural way. And make the customer feel beneficial, and can be successfully negotiated, is a sales representative must work hard beforehand to prepare for the work and strategy.　19. Sales representatives can not reach a deal with every customer he visits, he should strive to visit more customers to increase the percentage of transactions.　20. Know your customers, because they determine your performance.　21. Before you can be a good sales representative, you have to be a good investigator. You have to find out, follow up, and investigate until you feel everything about your customers and make them your good and bright friends.　22. Believe that your product is a sales representative of the necessary conditions: this confidence will be passed on to your customers, if you do not have confidence in their own goods, your customers to discuss it naturally will not have confidence.　23. High-performing sales reps can withstand failure, in part because they have uncompromising confidence in themselves and the products they sell.　24. Understand your customers and meet their needs. Not understanding your customers' needs is like walking in the dark with no results. 25. There is nothing more valuable to a sales rep than time. Understanding and selecting customers is a way for sales reps to focus their time and energy on the customers who are most likely to buy, rather than wasting it on people who can't buy your product.　26. There are three rules for increasing sales: - is to concentrate on your important customers, second is to concentrate more, and third is to concentrate more and more.　27. There is no difference between high and low customers, but there is a hierarchy. According to the customer level to determine the number of visits, time, can make the sales representative of the time to maximize the effectiveness.　28. Close to the customer must not be uniform formula, must be fully prepared in advance, for each type of customer, to take the most suitable approach and the opening statement.　29. Sales opportunities are often fleeting, must be rapid, accurate judgment, careful attention, so as not to miss the opportunity, and should strive to create opportunities.　30. Focus your energy on the right target, the right use of time and the right customer, and you will have the eye of the tiger.　　31. The golden rule of salesmanship is "treat people how you like to be treated"; the platinum rule of salesmanship is "treat people the way they like to be treated".　32. Let the client talk about himself. Getting someone to talk about themselves gives you a great opportunity to tap into ****similarities, build rapport and increase the chances of closing the sale.　　33. Sales must be patient, constantly visit, so as not to rush, but also not to be taken lightly, must be calm, look at the face, and at the right time to facilitate the transaction.　　34. Customers refused to sell, do not be discouraged, to further efforts to persuade customers, and try to find out why customers refuse, and then the right medicine.　35. Curious inquiries around the customer, even if it is unlikely to buy, but also warmly, patiently explain to them, introduce. Be aware that they are very likely to directly or indirectly affect the customer's decision.　36. Sell to help customers, not to sell for commission.　37. In this world, sales representatives rely on what to tug at the heartstrings of customers? At any time, any place, to persuade anyone, always play a role in the factors only - that is, sincere.　38. Do not "sell" but "help". Sell is to stuff things to customers, help is to do things for customers.　　39. Customers use logic to think about the problem, but make them take action is the feelings. Therefore, the sales representative must be pressed to move the customer's heart button.　40. The relationship between the sales representative and the customer never need calculus like formula and theory, the need for today's news ah, weather ah and other topics. Therefore, do not try to use simple reason to get customers to move.　41. To impress the customer's heart rather than head, because the heart is the closest to the customer's wallet pocket.　42. To the customer's objections to their own inability to answer, never perfunctory, deceptive or willfully refute. Must answer as much as possible, if not, you must ask for instructions as soon as possible, to give customers the fastest, satisfactory and correct answer.　43. Listen to the purchase signal. If you are very attentive in listening, when the customer has decided to buy, usually give you a hint. Listening is more important than talking.　44. The rules of the game in sales promotion are: a series of activities carried out with the purpose of closing the deal. Although the transaction is not equal to everything, but without the transaction is not everything.　45. Closing Rule #1: Ask the customer to buy. However, 71% of sales reps don't close the deal with the customer because they don't ask the customer to close.　46. If you don't ask the customer to close, it's as if you're aiming at the target but not pulling the trigger.　47. In your deal at the moment you have to have a firm confidence, you are the embodiment of success, as an old adage says, "Success comes from success.　48. If the sales representative can not let the customer signed a single, product knowledge, sales skills are meaningless. No deal, no sales, it's as simple as that.　49. Did not get the order is not on a shameful thing, but not clear why not get the order is shameful.