Traditional Culture Encyclopedia - Traditional culture - What are the unique design, production, proofing, plate making, wholesale and sales features of Hangzhou women's wear?
What are the unique design, production, proofing, plate making, wholesale and sales features of Hangzhou women's wear?
1. In design, Chinese style is the main style. Hangpai women's dress is characterized by being suitable for women's consumption in China, conforming to the concepts of fashion and tradition, and paying attention to fine workmanship. The core value of a faction is to make clothes exquisite.
Second, plate making focuses on pure manual plate making. Although machine plate making is good, manual plate making is more humanized.
Third, proofing is different from other factions in China. Most of the proofing of Hangzhou School is based on refinement. In Hangpai, a very simple style may take a day or a week to sample. The cutting of each dress is made by hand and cut out with scissors.
Fourth, people who haven't seen the production of Hangpai women's wear will not think that a sewing or pressing line of about 50CM may take more than ten minutes, with fine stitches, straight streamline or error of 0. 1CM.
5. The difference between wholesale and most domestic wholesale is that the wholesale of boutique Hangzhou women's wear is mainly based on 3 or 5 pieces, and the whole paragraph is mainly sold with goods. And expensive, like winter cotton-padded clothes or down jackets, the wholesale price may be around 500 yuan.
Six sales
The improvement of quality determines the price and consumption level of goods.
The target group of Hangpai boutique women's wear is not mass consumers, but middle and high-end consumers who pursue excellent quality and fabric success. Most of them are targeted at urban women.
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