How to write a graduation thesis from the present situation and prospect of media development?

At present, the market and social influence of self-media represented by long Weibo, WeChat official account, mobile phone client and SNS application is increasingly prominent, and it has become an important part of China's media ecology. By sorting out the problems existing in the media and analyzing from the perspective of media development, it is concluded that the media is the product of the new stage of Internet information dissemination, the product of equality of communication rights and the product of media resource transfer. Finally, it describes the future changes of the media from four aspects: first, it is becoming the largest original source of communication content; Second, it is becoming a platform for gathering outstanding media talents; Third, it is changing from an individual unit to a diversified new media organization; Fourth, it is becoming a new channel of social relations aggregation.

As a new media form, self-media still has some problems such as imperfect ecological rules, but any new thing will inevitably have various problems in the early development process, and self-media is no exception. Self-media is having a revolutionary impact on the existing media ecology in content production and management. From another point of view, self-media dispels the "point-to-face" communication mode of traditional media and portals based on social attributes, and it is an information communication network rooted in real social relations. This network is a horizontal organization composed of many atomized networks. It is not only an information exchange system, but also a reflection of social relations. In other words, this self-media communication model has a survival foundation, and the next development is worth observing.