Market share of new China clothing

The market share of men's wear is 36.43%; The market share of women's wear is 63.57%. From the perspective of brand concentration, the overall market concentration of adult clothing in China is low, and the concentration of women's clothing industry in market segments is lower than that of men's clothing. In the future, the overall development prospect of adult clothing industry is improving, and the growth rate is expected to be around 4%.

Among the top 20 clothing brands in the domestic market in 2020, there are 8 foreign brands, accounting for 45% of the market share of the top 20 clothing brands, and 12 domestic brands account for 55%. Domestic brands have been improving in product strength, brand strength and channel strength in recent years.