Comparative analysis of traditional marketing and network marketing in the apparel industry

Network marketing is essentially electronic marketing and online marketing (on the Internet), this marketing model refers to the full use of the Internet as an emerging medium for the majority of network users to carry out a marketing strategy, as far as possible, to achieve the successful completion of the product sales process. I read a lot of domestic and foreign about the characteristics of network marketing mainly has its small loss, strong effect, low cost and marketing volume and other characteristics. Network marketing is built on the basis of the Internet, the use of multimedia and digital information technology to achieve the established marketing objectives. In short, network marketing is by virtue of the Internet this technology to achieve its own marketing objectives have been set to minimize the cost of obtaining maximum economic benefits and ensure the stable and sustainable development of enterprises.