Traditional Culture Encyclopedia - Traditional culture - How will traditional media survive after advertisements are transferred to new media channels? If you don't rely on it
How will traditional media survive after advertisements are transferred to new media channels? If you don't rely on it
1. Transformation and upgrading: Traditional media can enhance their competitiveness and attractiveness and attract more advertisers and readers through technological upgrading and content innovation.
2. Intensive cultivation: Traditional media can focus on a certain field or a certain audience through intensive cultivation, provide more accurate services and content, and attract more loyal readers and advertisers.
3. Joint cooperation: Traditional media can develop new advertising models and marketing strategies through joint cooperation to improve the overall market share and competitiveness.
4. Diversified development: Traditional media can expand new business areas and income sources through diversified development, such as offline activities and e-commerce, so as to achieve more comprehensive development.
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