How to choose the right industrial chain business model for agricultural enterprises

Agricultural whole industry chain closed platform is a new type of agricultural production and management form, but also a better mode to promote rural economic development. Many people do not understand the whole industry chain closed platform very well, the following Hui Shangshi online lending platform editorial briefly analyze for you, take a look.

This mode of operation integrates the upstream production resources of the industrial chain as a breakthrough, with the agricultural supply chain platform enterprise as a leader, with the demand information and production standards established between different links in the industrial chain as a link, around the platform enterprise to realize the organic integration of various types of resources between the industrial chain of science and technology, finance, logistics, and so on. In this way, it can guarantee the safety of the production chain, capital chain and product chain in the agricultural operation, and enhance the overall competitiveness and creativity of the agricultural production system.

After having a basic understanding of the agricultural industry chain closure platform, we understand the three major systems included in the industry chain closure platform.

One, the whole chain industry cluster system

is through the production of agricultural products, processing and storage, logistics and distribution, marketing and other aspects of the standardization of the construction, to achieve production, processing, sales of seamless integration and the whole chain process through.

Second, closed operation system

It is the whole industry chain in the vertical subdivision of the content as a unit of the system of internal sealing operation, such as: raw material procurement, product development, production and processing, packaging and sales.

Third, information control and trading system

Through the optimization and transformation of marketing and trading chain and the brand building of agricultural products, it builds the informationization and visualization of the whole process from the production of raw materials to the processing of products and then to the terminal sales, etc., so as to realize the maximization of the benefits of the agricultural operation.

From a specific point of view, the agricultural industry chain closed platform operation mode includes the following four points, we continue to look down.

I. Government cooperation in the whole industry chain agglomeration development. The government and enterprises cooperate to set up a platform enterprise, the entire agricultural industry chain of production enterprises, production supporting enterprises, agricultural products processing enterprises, etc. Aggregation of the platform, the platform through the internal coordination, to achieve optimization and integration and synergistic development. This will promote the modernization, transformation and upgrading of the entire agricultural industry chain and create a reasonable and efficient supply system for agricultural products.

Second, the platform, enterprises, agricultural products three joint mother-child brand marketing. The platform enterprise first cultivates and builds a high-profile and reputable brand as the mother brand, which is used by the platform enterprise's self-built enterprises, and strictly controls the enterprises and products using this brand to ensure the brand reputation.

Third, the government, the platform enterprise, the base of the three joint whole industry chain services. The platform enterprise formed by the government and society, through the integration of the transformation of the agricultural industry chain of each link of the service provider, for the industry chain in the production and supply enterprises to provide modernization, specialization and scale of production service support.

Fourth, platform-led whole industry chain financing. With the government and platform enterprises as the basis, the agricultural industrial zone as the object, in order to meet the agricultural industry chain capital cycle demand as the goal of innovative agricultural financial services. Simply put, in this financing method, the platform enterprise first finances itself, and then lends to enterprises and farmers within the platform, or meets the capital needs of the agricultural industry chain by providing loan guarantees for them.

The above is a brief analysis and summary of some of the modes of operation of the closed platform for the rural whole industry chain by the editor of the online lending platform of the Hui Shang Institute, and the closed platform mode is able to realize the horizontal and vertical integration of the whole industry chain of agriculture under the framework of the existing agricultural policy, which can provide a powerful help to the economic growth and social stability.