How do banks expand customers?

Old customer managers do this: through loans, use loans to absorb deposits.

The account manager with background does this: suck and save through the power of the family.

Elite account managers with high academic qualifications do this: through the relationship between elite students in various enterprises.

Like me, account managers who have nothing but ideals and ambitions want to do this: attract customers through the bank's advanced product portfolio, impress customers through personal sincere service, and retain customers through real and effective performance.

Let customers help you find new customers, and bank marketing also needs help from others. Many of our businesses are the result of the help of mercenaries. There is a famous saying that "my old customers will help me promote bank products and introduce new customers to me". Every customer has many relationship resources. If we can effectively mobilize existing customers and help introduce some new customers, the marketing time of account managers will be greatly shortened and the marketing efficiency will be greatly improved. Introducing the relationship of existing customers, or assisting marketing, will greatly shorten the time for new customers to accept your inspection. You can directly enter the topic and discuss cooperation matters.

Let existing customers help you introduce some new customers, which is the personal relationship accumulated in consumption. Be sure to pay the consideration, such as giving some discounts to existing customers, such as appropriately lowering the loan interest rate and providing some preferential interest rate discounts. The best way is to help each of our customers, whether business or personal, as long as we don't violate the principle and try our best to help customers within our ability, so that customers feel indebted to us, and we can generously ask some customers when necessary in the future.

Of course, the best way is to naturally bind relevant customers through business. For example, after successfully developing a customer, apply for credit and try to provide bank acceptance bills. Finding the payee can naturally develop and market the downstream enterprises of existing customers.