What e-commerce models are there?

The C2B model is more revolutionary, which gives the leading power and preemptive right of goods from manufacturers to consumers. The traditional economic concept holds that the higher the demand for a product, the higher the price, but the community formed by consumers due to problems or needs, through collective bargaining or the development of community demand,

As long as more consumers buy the same goods, the higher the purchase efficiency, the lower the price, which is the main feature of C2B. The C2B model emphasizes the use of "demand gatherers" instead of the traditional "gathering suppliers" shopping centers, and is considered as a nearly perfect transaction type.

2、C2C

C2C refers to the interactive trading behavior between consumers, which is changeable. For example, consumers can bid online on a bidding website or auction website, and the highest bidder wins the bid.

Or consumers issue notices on online news forums or BBS to sell second-hand goods, or even new products. This transaction completed due to the interaction between consumers is C2C transaction.

At present, bidding auction has become one of the most effective methods to determine the price of rare items, such as antiques, celebrity items and rare stamps. As long as the demand side is greater than the supply side, the auction model can be used to determine the best market price.

Because of the comparison between buyers, the price of auction goods has gradually increased. Finally, the buyer who wants to buy the goods most buys the goods at the highest price, while the seller sells the goods at the highest price acceptable to the market. This is the traditional C2C bidding model.

3.C2C operation

Stage (1): The seller registers the goods for sale on the social server.

Stage (2): The buyer obtains the second-hand commodity information through the portal server.

Stage (3): After checking the seller's credit, the buyer chooses second-hand goods to buy.

Stage (4): Complete data recording through the management trading platform.

Stage (5): Payment authentication

And stage (6): payment to the seller.

Stage (7): Deliver the goods to the buyer through the logistics distribution mechanism of the website.

4.O2O operation

O2O(Online-to-Offline) combines offline business opportunities with the Internet, making the Internet the front desk for offline transactions.

Simply put, it is online (online platform orders) transactions and offline (person-to-person or physical storefront) services. For example, O2O tourism, catering, beauty salons and so on. Push the news of offline stores to customers on the network through discounts, information provision and service reservation. , thus turning fans into online members and then into physical consumption, especially suitable for goods and services that must be consumed at the store.

5、B2B2C

B2B2C refers to the cash flow, logistics and other services provided by e-commerce platform for third-party enterprises engaged in e-commerce. Suppliers put goods on the e-commerce platform, and the platform will arrange and expose activities. If there is sales behavior, the e-commerce platform needs to invoice consumers, and the supplier will invoice the e-commerce platform uniformly after settling the total amount every month. ?

At present, the common B2B2C include Momo Shopping Network, Yahoo Shopping Center, PCHOME Shopping Center and Dongsen Shopping Center.