Analysis of the current situation of traditional marketing channels

In the increasingly competitive market today, the traditional channels of competition has been exceptionally fierce, and slow growth, companies want to continue to expand market share, to achieve a competitive advantage in marketing, it is necessary to pay attention to the development of modern marketing model and research.

The B2C e-commerce marketing channel represented by Taobao has become an important mode of modern marketing, in addition to the "microblogging economy" is increasingly emerging, diversified, based on the modern communication tools of the marketing model is increasingly highlighting the efficient and indispensable position.