Packaging Design of West Lake Longjing Tea

West Lake Longjing Tea is a famous green tea variety in China, which is produced in Xihu District, Hangzhou City, Zhejiang Province. It is characterized by green color, elegant aroma and sweet taste. West Lake Longjing Tea is known as "one of the top ten famous teas in China" because of its excellent quality.

Tea packaging design is an important part of brand image. The following are suggestions for the packaging design of West Lake Longjing tea:

1. design elements: use green tones to highlight the fragrance and freshness of products. Textured cartons with gold pull rods create a high-end texture.

2. Design structure: the three-dimensional triangular packaging box is adopted, which has strong stereoscopic effect and strong affinity. After opening the package, the shape of massive tea leaves is presented to consumers intuitively, which increases the vividness and impression depth.

3. Packaging content: select high-quality West Lake Longjing tea, and each tea bag is packaged separately to ensure the freshness of the taste. List the origin, production time, taste evaluation and other information of tea on the wrapping paper to provide more reference value for consumers.

4. Brand logo: Add the brand logo of West Lake Longjing Tea to the package. The logo should be concise, beautiful and easy to identify, and the color of the logo should be coordinated with the packaging to highlight the brand recognition.

5. Social media: provide QR code or short URL to link social media, increase brand exposure and fan interaction, and narrow the distance between brands and consumers.