How to awaken the cultural value of agricultural customs?

Improve the construction of village-level governance system and grasp the direction of rural cultural construction. Rural cultural construction is a national display of cultural life in the new countryside. Since the reform and opening up, the lack of systematic planning in rural cultural construction has led to the resurgence of some folk customs and bad habits. Western religions also use cultural construction to make rural cultural construction lack order and direction. The root of its responsibility is related to poor management of rural grass-roots organizations and imperfect governance system. Therefore, to stimulate the vitality of rural folk culture, we should improve the construction of governance system, start with organizational construction, clarify the policy direction, train folk culture leaders, and let civilized and progressive folk culture take root in rural areas. Leaders of rural grass-roots party committees and village committees should raise awareness of folk culture construction, grasp folk culture while grasping rural economic construction, stimulate villagers to identify with the vitality of folk culture, promote the innovation of cultural resources, strive to develop folk culture into products, brands and markets, and give full play to the value of rural folk culture.

Grasp the cultural foundation and do a good job in sorting out and excavating excellent folk culture. China rural folk culture has its unique attributes and is an important part of China traditional culture. If we leave the cultural construction of the new countryside, it will become empty and will not be recognized by farmers. Therefore, it is necessary to accurately grasp the direction of rural cultural construction, deeply excavate and sort out excellent folk cultural resources, and sort out and preserve valuable folk projects in the form of written and audio-visual records. The choice of cultural resources should adhere to regional characteristics, adhere to the innovation of cultural forms, and expand the influence of rural folk culture through various forms. The construction of folklore protection system should focus on cultivating excellent folklore cultural projects and talents, and the government should formulate policies to encourage rural folklore cultural industries, giving comprehensive support from technology to funds, injecting development momentum and stimulating vitality into rural folklore culture.

Developing rural folk cultural resources with innovative thinking. Rural folk culture should make use of the information platform and the development opportunity of urban-rural integration to revitalize rural folk cultural resources and transform them into cultural productivity with characteristic energy, so as to serve the spiritual civilization construction in new countryside and the improvement of people's quality. Therefore, we should try our best to dig out excellent folk culture materials from local folk resources and create excellent folk culture products.

At the same time, we should follow the pace of the times to implement the development strategy of "rural culture+",link folk culture with economy and trade, and explore the close relationship between folk culture and tourism, science and technology and the Internet. With the help of various platforms and scientific and technological means, we should develop the value of folk culture, popularize folk culture brands, build folk economic ecology according to the characteristics of folk culture in different regions, really revitalize rural folk cultural resources, stimulate the vitality of folk culture, and promote the vigorous development of rural folk culture with economy.