What is the meaning of soft text promotion, the essence of soft text marketing is what

The so-called soft promotion refers to the use of specific conceptual claims, consumers in the company set the "circle of thought" in a meaningful and rational way, with a strong targeted psychological attack to quickly realize the product sales text mode and verbal communication. The following cool easy cloud will explain what the meaning of soft promotion. In the traditional media industry, soft copy is highly respected because the competition for eyeballs in various media is fierce. People pay less attention to hard advertising on TV and newspapers, and the actual effect of advertising is no longer obvious. Secondly, the media is soft copy. The charges are much lower than hard advertisements, so when the funds are not very strong, the inputs and outputs of soft advertisements are more scientific and reasonable. Therefore, from all perspectives, companies are willing to test the waters in soft copy in order to start the market quickly. What does soft promotion mean? The essence of soft marketing is to gain the attention of consumers through low cost, and then let them create maximum benefits for the company, but it is not a one-step process, but a slow process, the consumer thinks she is really good, it will be consumed. The long process makes soft marketing the most important form of advertising. But it is also a very skillful form of advertising. The nuance is in the word "soft", like a needle in cotton. When you realize it's a soft article, you've already fallen into the well-designed "soft advertising" trap. Soft marketing is the most widely used object, enterprises, organizations, film and entertainment, people can. Whenever traditional festivals, western festivals and online shopping festivals come, it is necessary to eat, drink and buy, the theme of the festival will set off the atmosphere; the company's main business, corporate news, honors and cooperation projects also need to tell the story, so the marketing family, the number of soft text is always ubiquitous. The essence of soft promotion is to get the attention of consumers through low cost, and then let it create certain benefits for the enterprise,. The nuance lies in the word "soft", like a needle in cotton. Soft copy is the cornerstone of marketing, and really good soft copy can make a brand more unbreakable. As a pioneer in social marketing as well as news marketing, Cool Ease Cloud (www.kuyiyun.com) integrates millions of media resources, resources covering news media, microblogging, weibo, microblogging, circle of friends, short videos, live broadcasts, and many other mainstream social media platforms, including netroots, celebrities, V, stars, opinion leaders, media, grassroots, and many other types of media, with a strong social marketing media resources and rich experience in media placement integration. With strong social marketing media resources and rich experience in media integration, we have provided quality one-stop social marketing services for many enterprises, advertising agencies, public relations companies and other advertisers, helping them to achieve a qualitative leap in branding from social marketing and mobile Internet marketing and other aspects.