Entity Shang Chao Traditional Retail

First of all, resistance is skill. To some extent, the difficulty now is just a matter of earning more or less than in the past. If you have been losing money, you will simply die, and there will be no future.

Secondly, for the retail industry, one that also applies to all entities is "open source and reduce expenditure". However, in the current economic situation, "increasing revenue and reducing expenditure" is not only to reduce manpower and rent. Manpower and rent are very important, but some money cannot be saved.

So, what is "increasing revenue and reducing expenditure" in the current economy?

How to use new information, digital means and tools to help enterprises and bosses "reduce emissions and increase efficiency".

For example, how to do a good job of private domain traffic? How to do data analysis well? How to analyze the data of product selection? How to optimize the basic expenses such as water and electricity in the store? How to drain the surrounding people and get to the store? How to do a good job in supply chain? How to make your own goods? How to do cross-industry cooperation, and so on. Retail enterprises need to learn and use a lot.

Today's entity, experience is still very important, but relying on experience alone can no longer make itself invincible and better combine new tools, thinking and people.

In recent years, the concept of new retail has gradually declined. Although there is no distinction between old and new retail, there are people, goods and markets. Of course, under the force majeure of the epidemic, retail is not the worst, and even at the worst of the epidemic, it is still rising. After the epidemic, or even later, physical stores should resist first, and then actively embrace new technological development.

Finally, the country has realized the importance of entity, which is the cornerstone of people's livelihood. Although e-commerce has impacted the entity, the two can develop together. The development of live broadcast has hit the entity hard and cleaned up the e-commerce by the way, so the live broadcast industry will usher in adjustment and the future of the entity can be expected.

The tide of physical store closure is inevitable. In China in the Internet age, the number of online shoppers has now reached more than 500 million, and the main force who likes to buy things is basically netizens, so the future of physical stores is basically concentrated on food, daily use, medicine, building materials, automobiles, maintenance and hardware.

Save strength!

What is the ultimate goal of social development? The outstanding achievements of social progress, social harmony and socialist system have been fully released, which has improved people's satisfaction and happiness. At different stages of social development, there will be some changes in the process of social development, and this change has been happening. Finally, stay in the social environment suitable for the current social development rhythm and social interests. Now it can be said that it is an era of competition between tradition and new things. Tao Tao, gold will appear. We don't need to worry about this. After all, there is national macro-control.

Physical stores have the advantage that they can buy what they need in time, while other ways have such a big time lag. This question is not easy to answer, it depends on the direction and outcome of the development of the facts.

The physical store has a future! Positioning to serve the public and solve the demand! If buying and selling earns retail price difference, traditional thinking can't be maintained. Ideas determine the living method and ideas determine the way out.

The development of physical retail should be one-stop, not decentralized, but centralized and distinctive. Clothing, shoes, hats and snacks are a street. Bits and pieces should be near the community.

Transformation mode of traditional physical stores?

It used to be the most important place for offline stores to obtain accurate customers. Now the store should be transformed into an experience center and a scene marketing venue, which can be used as the shooting place and punching place of "Network Celebrity". To put it bluntly, it is a prop.

The current predicament of physical stores is caused by advanced technology. Without the current network, physical stores would not be so depressed.

Another reason is the high rent, which leads to the price increase of goods, which leads to the high price of goods. The price gap between things in physical stores and things in online stores is too big, so more people are pushed to online stores. A vicious circle, the business of physical stores is getting worse and worse.

As for the future? I don't know, but some grocery stores can still be maintained. After all, sometimes not everything can be prepared in advance. There is still a demand for emergency things.