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Do Chinese traditional festivals need logos?

I think it is very necessary, Chinese traditional festivals are the eternal warmth in the hearts of all Chinese, thousands of years of continuity, in an exceptionally developed media, all kinds of festivals have their own LOGO and the overall image recognition system is a big trend. Now Tianyou Dairy Cup "Chinese traditional festival image creation contest is underway, after the end of the Chinese traditional festival will have its own LOGO.