Factors restricting the development of moon cakes

The factor is that there are obvious differences in taste preferences of moon cakes in different regions.

Judging from the taste of moon cakes, according to the data center survey, traditional sweet moon cakes are still the mainstream in China, accounting for 43.8%; The market popularity of salty and sweet moon cakes is high, accounting for 34%.

In traditional eating habits, due to the great differences in climate and environment, there are great differences in the types and quantities of products between the north and the south. Coupled with the development of cooking culture, the dietary characteristics of "sweet in the south and salty in the north" have gradually formed, but their taste preferences for moon cakes are different. Judging from the taste preferences of consumers in various regions, the mooncakes of consumers in the north are mainly sweet, while those in Jiangsu, Zhejiang and Shanghai are mainly salty, and those in the south are salty with sweetness.