Founder of Precision Journalism

"Precision journalism" was first coined by Philip Meyer, a journalist with the Knight-Ridder Newspaper Group and a professor of journalism at the University of North Carolina. He is recognized as the first person to create the trend of accurate journalism.

Professor Meyer's book Precision Journalism, published in 1973, is a classic in this field. The book points out that traditional news reports only pay attention to the general description of news events and specious comments, and sometimes even because of the focus on sensationalized episodes, ignoring the accuracy and objectivity that should be adhered to in news reports. Meyer advocates the application of social research methods to the practice of journalism, taking the problem as the object, using data to speak, analyzing the news facts from the historical, political, and economic perspectives, revealing the truth of the events, and improving the accuracy and objectivity of news reports.