Traditional Culture Encyclopedia - Traditional culture - What does Mazda logo mean?

What does Mazda logo mean?

The meaning of Mazda automobile logo is: marching towards the new century with endless creativity and sincere service.

Due to Mazda Motor Company's long-term pursuit of output, product technology and market expansion, after sustained huge investment, it coincided with Japan's economic bubble in the early 1990s.

1995, the company suffered huge operating losses for the first time, and was once listed as the second largest loss-making enterprise in Japan, with the highest annual loss of155.2 billion yen. At this time, Ford, a partner holding 20% of Mazda, extended a helping hand.

After Mazda cooperated with Ford, it adopted a new logo, seagulls flying in an ellipse, and at the same time formed the word M, which is the first capital letter of Mazda, indicating that the company will fly high with infinite creativity and sincere service and March into the new century.

Extended data:

In 20 14, Mazda launched the second wave of brand promotion activities, with the theme of "Breaker+Self-transcendence", which means breaking through barriers, surpassing oneself and nurturing new strength.

Mazda has overcome many difficulties with its persistent challenge spirit. A new generation of blue sky technology and soul-shaking design themes also show this fearless and courageous challenger spirit.

Mazda's brand promotion activities only want to inspire those challengers who share Mazda's beliefs and dare to break through their own lives.

The popular singer Theway, cross-border artist Lei Chi, famous young professional racer Sun Zheng and famous actress Sui Tang, four opinion leaders of Breaker, told their own life beliefs and wonderful Breaker stories.

Baidu encyclopedia-Mazda