How should the traditional media industry develop in the future?

The traditional media industry is facing the impact of new media, but it still has its advantages. For example, the news reports of traditional media are more authoritative and accurate, and the in-depth reports and analysis of traditional media are more in-depth. In addition, the audience of traditional media is more stable, and the advertising effect of traditional media is better.

In the future, traditional media can develop in the following aspects:

-Using Internet technology to combine traditional media with new media to improve communication efficiency and coverage.

-Strengthen brand building and improve brand awareness and reputation.

-Strengthen its own content production capacity and improve the quality and depth of content.

-strengthen their own marketing ability and improve the advertising effect.